Updated January 12, 2024·Prices updated 24 hours ago
The Amazon Omni Series is significantly less expensive than the Sony X90L and will definitely save you some money. However, the Sony X90L offers a higher-quality picture, particularly in well-lit environments, and is a better choice for gaming due to its higher refresh rate. The Amazon Omni may suffice for casual viewing and its integrated Amazon smart features could be appealing if you're looking for a budget-friendly option. The Sony X90L, on the other hand, is geared towards a more premium viewing experience with better motion handling, making it suitable for sports and action movies, and it also supports advanced audio formats if you're using an external sound system. Give Feedback
This comparison is based on the 65" Amazon Omni Series (LCD) and the 65" Sony X90L (LCD). At the time of writing the 65" Amazon Omni Series (LCD) cost $640 and the 65" Sony X90L (LCD) cost $1,198. The Sony X90L (LCD) has dropped in price by $200.
Advantages of the Amazon Omni Series (LCD)
The Amazon Omni Series (LCD) has no clear advantages over the Sony X90L (LCD).
Advantages of the Sony X90L (LCD)
Very good for bright room
Good for dark room
Very good for gaming
Good for movies & TV
Good for sports
Excellent for news, talk, & other TV
Very good for cartoons & animation
Good for use as monitor
Best in class for upscaling
Best in class motion processing
Key differences
Picture Quality
6.1/10
7.8/10
7.38/10
CONTRAST
7.125/10
6.2/10
COLOR VOLUME SCORE
8.8/10
LED
PANEL TYPE
LED FALD
VA
PANEL SUB-TYPE
VA
The Sony X90L (LCD) has good picture quality, while the Amazon Omni Series (LCD) has only fair picture quality.
Movies & TV
5.6/10
7.6/10
7.38/10
CONTRAST
7.125/10
6.4/10
BLACK UNIFORMITY
6.0/10
6.6/10
UPSCALING
10.0/10
Yes
HDR10 SUPPORT
Yes
No
HDR10+ SUPPORT
No
Yes
DOLBY VISION SUPPORT
Yes
The Sony X90L (LCD) is good for movies & TV, while the Amazon Omni Series (LCD) is poor.
The Amazon Omni Series struggles with watching movies & cinematic TV mainly because it has no local dimming, which negatively impacts its contrast and black uniformity, making darker scenes look less deep and less detailed. The Sony X90L handles movies much better due to its local dimming feature improving contrast and black uniformity, coupled with good color volume and gray uniformity which contribute to a more vibrant and consistent picture quality.
Sports
5.8/10
7.2/10
2.5/10
MOTION PROCESSING
10.0/10
60Hz
REFRESH RATE
120Hz
8.0/10
INPUT LAG SCORE
7.0/10
6.6/10
UPSCALING
10.0/10
7.3/10
SDR BRIGHTNESS SCORE
9.4/10
Yes
HLG SUPPORT
Yes
The Sony X90L (LCD) is good for sports, while the Amazon Omni Series (LCD) is poor.
The Sony X90L excels in sports viewing because it has superior motion processing, which ensures smooth action on screen, and very good response time, reducing blur in fast-moving scenes. In contrast, the Amazon Omni Series struggles with sports due to having no motion processing capability and only fair response time, which can result in more motion blur and less clarity during fast-paced action.
Gaming
5.6/10
8.1/10
6.0/10
RESPONSE TIME SCORE
8.0/10
8.0/10
INPUT LAG SCORE
7.0/10
2.5/10
MOTION PROCESSING
10.0/10
0.0/100
GAMING LOCAL DIMMING
73.0/100
5.9/10
GAME HDR BRIGHTNESS SCORE
8.6/10
The Sony X90L (LCD) is very good for gaming, while the Amazon Omni Series (LCD) is poor.
The Sony X90L is considered very good for gaming partly due to its higher refresh rate and impressive motion processing capabilities, ensuring smoother visuals and less blur during fast-paced action. In contrast, the Amazon Omni Series has slower response times and only a fair input lag, which might cause a less responsive gaming experience, particularly noticeable in competitive gaming scenarios.
Cartoons & Animation
5.8/10
8.6/10
5.9/10
COLOR GAMUT SCORE
7.7/10
6.2/10
COLOR VOLUME SCORE
8.8/10
7.3/10
SDR BRIGHTNESS SCORE
9.4/10
5.2/10
COLORS OUT OF THE BOX SCORE
8.0/10
6.0/10
GRAY UNIFORMITY
6.6/10
The Sony X90L (LCD) is very good for cartoons & animation, while the Amazon Omni Series (LCD) is poor.
The Amazon Omni Series displays colors poorly out of the box and has a poor color gamut, affecting the vibrancy and authenticity of the animations, whereas the Sony X90L demonstrates very good color accuracy from the start and a good color gamut, creating a richer and more immersive viewing experience for cartoons and animation.
News, Talk, & Other TV
6.0/10
9.0/10
7.3/10
SDR BRIGHTNESS SCORE
9.4/10
6.6/10
UPSCALING
10.0/10
The Sony X90L (LCD) is excellent for news, talk, & other TV, while the Amazon Omni Series (LCD) is only fair.
The Sony X90L outshines the Amazon Omni Series for news and TV programs due to its excellent upscaling and SDR brightness, providing clearer images and better visibility in all lighting conditions. While both have local dimming and a rich color gamut, the Sony X90L's higher performance in these areas, combined with its superb out-of-the-box colors and stronger contrast, allows for a more vibrant and engaging viewing experience.
Bright Room
6.3/10
8.6/10
5.3/10
VIEWING ANGLE
5.5/10
7.3/10
SDR BRIGHTNESS SCORE
9.4/10
5.7/10
HDR BRIGHTNESS SCORE
8.3/10
5.9/10
REFLECTIONS SCORE
5.9/10
The Sony X90L (LCD) is very good for bright room, while the Amazon Omni Series (LCD) is only fair.
The Sony X90L outperforms the Amazon Omni Series in a bright room due to its higher SDR and HDR brightness capabilities, which results in better visibility in well-lit environments. Additionally, the Sony model may handle reflections more effectively, despite both having lower reflection handling scores, which, along with its superior brightness, contributes to its very good performance in bright rooms compared to the fair performance from the Amazon Omni Series.
Cost
$720
$998
$200
$400
$600
$800
$1,000
$1,200
$1,400
$1,600
The Amazon Omni Series (LCD) has a price of $720 and the Sony X90L (LCD) costs $998.
"If you want a competent budget screen with some handy features, the Amazon Omni TV delivers an experience that punches well above its price tag. You’ll also get the benefit of Fire TV’s new UI right out of the box. It’s clean and simple to understand, plus it puts content first. In the picture-quality department, the Amazon Omni is a surprising star among some of its dimmer, less colorful rivals."
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About Amazon
Amazon, the largest online retailer in North America, has forged partnerships with TCL and Hisense to produce white-label TVs incorporating their Fire OS software. These Amazon-branded TVs typically compete in the low-end and mid-range segments, offering compelling price points. Leveraging their strong reputation, Amazon has swiftly built brand trust in the TV market despite being relatively new to it. To enhance their popularity, these TVs integrate features from the Amazon ecosystem, including Alexa, providing users with a seamless and interconnected TV experience.
About Sony
Sony stands as a highly experienced and widely trusted TV manufacturer, earning a reputation that surpasses all others. A Japanese company, Sony has been making TVs for far longs than it has been making Playstation game consoles. Sony's high-end TVs are often regarded as the ultimate choice for videophiles, representing the epitome of quality, albeit at a premium price point. Renowned for their advanced and precise motion handling, as well as their cutting-edge local dimming algorithms, Sony consistently delivers unparalleled performance in these areas. They include Google TV software with all their TV sets, which grants access to the largest selection of apps available and they also include Bravia Core which is a movie streaming platform specifically for Sony TVs that offers higher picture quality by using more bandwidth.
This information was produced and vetted by the PerfectRec TVs team. We are a product research and recommendation organization that meticulously reviews and evaluates the latest TV information and makes it digestible for you.
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