Choose the Hisense U7G if you prioritize gaming and overall picture quality, as it performs better for these uses and offers a smoother experience with fast-moving content. It's well-suited for bright rooms and has a higher contrast, making it preferable for dark room viewing as well.
On the other hand, if cost is a significant factor and you mostly watch news, talk shows, or reality TV, the Amazon Omni Series is a wallet-friendly option, though it underperforms compared to the Hisense U7G in picture quality, room brightness handling, and gaming. It does not produce images as bright or as uniform as the Hisense U7G, and its performance in dark rooms is not as strong. Give Feedback
this description is based on the product variant with some specs and product variant with some specs. At the time of writing, the variant with some specs cost some dollars and the variant with some specs cost some dollars.
Advantages of the Amazon Omni Series (LCD)
The Amazon Omni Series (LCD) has no clear advantages over the Hisense U7G (LCD).
Advantages of the Hisense U7G (LCD)
Good for bright room
Good for dark room
Very good for gaming
Good for movies & TV
Very good for news, talk, & other TV
Good for cartoons & animation
Good for use as monitor
Good for upscaling
Key differences
Picture Quality
6.1/10
7.6/10
7.38/10
CONTRAST
7.75/10
6.2/10
COLOR VOLUME SCORE
7.2/10
LED
PANEL TYPE
LED FALD
VA
PANEL SUB-TYPE
VA
The Hisense U7G (LCD) has good picture quality, while the Amazon Omni Series (LCD) has only fair picture quality.
Movies & TV
5.6/10
7.4/10
7.38/10
CONTRAST
7.75/10
6.4/10
BLACK UNIFORMITY
6.4/10
6.6/10
UPSCALING
7.5/10
Yes
HDR10 SUPPORT
Yes
No
HDR10+ SUPPORT
Yes
Yes
DOLBY VISION SUPPORT
Yes
The Hisense U7G (LCD) is good for movies & TV, while the Amazon Omni Series (LCD) is poor.
The Hisense U7G provides a more immersive movie experience due to its high contrast, effective local dimming that enhances black uniformity, and it maintains rich, consistent colors across varying content. In comparison, the Amazon Omni Series struggles with movie content since it has no local dimming, resulting in poorer black uniformity, and it displays less accurate colors straight out of the box.
Gaming
5.6/10
8.0/10
6.0/10
RESPONSE TIME SCORE
7.0/10
8.0/10
INPUT LAG SCORE
7.6/10
2.5/10
MOTION PROCESSING
3.2/10
0.0/100
GAMING LOCAL DIMMING
70.0/100
5.9/10
GAME HDR BRIGHTNESS SCORE
8.2/10
The Hisense U7G (LCD) is very good for gaming, while the Amazon Omni Series (LCD) is poor.
The Amazon Omni Series has fair response times and very good input lag, which makes it adequate for casual gaming, but it lacks the superior response times and refresh rate of the Hisense U7G, which has good scores in both areas and a higher 120Hz refresh rate, enhancing its performance for a very good gaming experience.
Cartoons & Animation
5.8/10
7.7/10
5.9/10
COLOR GAMUT SCORE
7.7/10
6.2/10
COLOR VOLUME SCORE
7.2/10
7.3/10
SDR BRIGHTNESS SCORE
8.8/10
5.2/10
COLORS OUT OF THE BOX SCORE
6.4/10
6.0/10
GRAY UNIFORMITY
7.0/10
The Hisense U7G (LCD) is good for cartoons & animation, while the Amazon Omni Series (LCD) is poor.
The Amazon Omni Series displays colors less accurately out of the box and has a limited color gamut, making it less suitable for the vibrant hues typically found in cartoons and animation. In contrast, the Hisense U7G offers better color accuracy immediately upon use and a wider color gamut, resulting in more vivid and varied colors essential for animated content.
News, Talk, & Other TV
6.0/10
8.1/10
7.3/10
SDR BRIGHTNESS SCORE
8.8/10
6.6/10
UPSCALING
7.5/10
The Hisense U7G (LCD) is very good for news, talk, & other TV, while the Amazon Omni Series (LCD) is only fair.
The Hisense U7G offers a better experience for watching news and TV programs than the Amazon Omni Series because Hisense has more effective upscaling of lower-resolution content and provides brighter images suitable for daytime viewing. Additionally, the Hisense U7G has a higher quality of colors out of the box and a wider color gamut which enhances the overall picture quality.
Bright Room
6.3/10
7.7/10
5.3/10
VIEWING ANGLE
5.5/10
7.3/10
SDR BRIGHTNESS SCORE
8.8/10
5.7/10
HDR BRIGHTNESS SCORE
7.7/10
5.9/10
REFLECTIONS SCORE
6.3/10
The Hisense U7G (LCD) is good for bright room, while the Amazon Omni Series (LCD) is only fair.
The Amazon Omni Series falls short in bright rooms due to its lower SDR and HDR brightness and poor handling of reflections, making it less suitable in well-lit environments. On the other hand, the Hisense U7G delivers higher SDR and HDR brightness coupled with better reflections handling, offering a clearer and more vibrant viewing experience in bright settings.
Although they have very similar scores, PerfectRec considers Hisense U7G (LCD) to be only fair for sports, while the Amazon Omni Series (LCD) is poor.
The Amazon Omni Series struggles with watching sports due to its poor motion processing and poor handling of reflections, which can result in blurry images during fast movements and difficulty seeing the screen in well-lit rooms. In contrast, the Hisense U7G is somewhat better for sports; it offers fair motion processing and fair reflections handling, leading to clearer motion and better performance in brighter settings, while both TVs have similar gray uniformity which affects how well they display large, uniform sections of the screen like a clear sky or a grass field.
Cost
$720
$698
$200
$400
$600
$800
$1,000
$1,200
The Amazon Omni Series (LCD) has a price of $720 and the Hisense U7G (LCD) costs $698.
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How the Amazon Omni Series (LCD) and the Hisense U7G (LCD) compare to other TVs
"If you want a competent budget screen with some handy features, the Amazon Omni TV delivers an experience that punches well above its price tag. You’ll also get the benefit of Fire TV’s new UI right out of the box. It’s clean and simple to understand, plus it puts content first. In the picture-quality department, the Amazon Omni is a surprising star among some of its dimmer, less colorful rivals."
Get a great deal on the Amazon Omni Series (LCD) or the Hisense U7G (LCD)
About Amazon
Amazon, the largest online retailer in North America, has forged partnerships with TCL and Hisense to produce white-label TVs incorporating their Fire OS software. These Amazon-branded TVs typically compete in the low-end and mid-range segments, offering compelling price points. Leveraging their strong reputation, Amazon has swiftly built brand trust in the TV market despite being relatively new to it. To enhance their popularity, these TVs integrate features from the Amazon ecosystem, including Alexa, providing users with a seamless and interconnected TV experience.
About Hisense
Hisense, a Chinese TV manufacturer, entered the US market in approximately 2011 and has since acquired TV divisions from various companies such as Toshiba, Sharp, Hitachi, and NEC. Currently ranking as the fourth largest vendor in terms of sales volume, Hisense aims to capture a wide range of TV budget segments. They offer exceptional value with TVs that often outperform their competitors at similar price points, making them a compelling choice for consumers. In the US, they use Google TV as their smart TV software which provides the largest app selection and a very modern user interface, however it is not as user friendly as the software from other vendors.
This information was produced and vetted by the PerfectRec TVs team. We are a product research and recommendation organization that meticulously reviews and evaluates the latest TV information and makes it digestible for you.
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About the TV team
Joe Golden, Ph.D
CEO and TVs Editor
Joe is an entrepreneur and lifelong electronics enthusiast with a Ph.D in Economics from the University of Michigan.
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Staff Expert & Software Engineer
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Chandradeep Chowdhury
Staff Expert & Software Engineer
Chandradeep is a staff expert and software engineer and expert in televisions and monitors. He’s been making monitor recommendations for ten years.
Jaime Roldán
TVs Expert
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