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Updated January 12, 2024·
If you're looking for superior picture quality, especially in dark rooms, the LG B3 OLED is an excellent choice due to its deep blacks and high contrast. However, if the cost is a significant factor and you still want a good quality TV, the TCL R655 LCD offers a solid viewing experience at a significantly lower price. The LG B3 OLED generally has better color accuracy and viewing angles, which can be ideal if you often watch movies or if there's a wide seating arrangement. On the other hand, the TCL R655 may be a better option in very bright rooms due to its higher peak brightness. For gaming, both have their strengths, but the LG B3 has a slight edge with a typically better response time, which means less blur during fast-moving scenes. Keep in mind though, OLED TVs like the LG B3 can be prone to permanent burn-in with static images over time, which is not an issue with LCD TVs like the TCL R655. Give Feedback
this description is based on the product variant with some specs and product variant with some specs. At the time of writing, the variant with some specs cost some dollars and the variant with some specs cost some dollars.
Advantages of the LG B3 (OLED)
- Excellent for dark room
- Excellent for movies & TV
- Very good for sports
- Very good for news, talk, & other TV
- Very good for use as monitor
- Good for upscaling
- Very good motion processing
- Best in class viewing angle
- Excellent reflections
Advantages of the TCL R655 (LCD)
- Best in class for bright room
Key differences
Picture Quality
8.8
8.0
10/10
CONTRAST
9.07/10
8.1/10
COLOR VOLUME SCORE
8.2/10
WOLED
PANEL TYPE
miniLED FALD
WBC
PANEL SUB-TYPE
VA
The LG B3 (OLED) and TCL R655 (LCD) both have very good picture quality, though the LG B3 (OLED) has somewhat better picture quality.
Movies & TV
9.2
7.9
10/10
CONTRAST
9.07/10
10.0/10
BLACK UNIFORMITY
6.1/10
7.0/10
UPSCALING
5.4/10
Yes
HDR10 SUPPORT
Yes
No
HDR10+ SUPPORT
Yes
Yes
DOLBY VISION SUPPORT
Yes
The LG B3 (OLED) is excellent for movies & TV, while the TCL R655 (LCD) is good.
The LG B3 OLED provides better contrast, perfect black uniformity, and wider viewing angles, making for an excellent cinematic experience, especially in dark rooms. In contrast, the TCL R655 LCD has slightly lower contrast and black uniformity and narrower viewing angles, which may be less ideal for off-angle viewing and less impressive dark scenes in movies and cinematic TV.
Sports
8.3
6.6
8.0/10
MOTION PROCESSING
5.3/10
120Hz
REFRESH RATE
144Hz
10.0/10
INPUT LAG SCORE
8.7/10
7.0/10
UPSCALING
5.4/10
7.1/10
SDR BRIGHTNESS SCORE
9.1/10
Yes
HLG SUPPORT
Yes
The LG B3 (OLED) is very good for sports, while the TCL R655 (LCD) is only fair.
The LG B3 OLED excels in sports viewing because of its superior response time, better motion processing, and wider viewing angles, making it well-suited for fast-paced action without blurring and allowing multiple people to watch comfortably from different angles. On the other hand, the TCL R655 LCD has fair performance with slower response time and narrower viewing angles, which may result in more motion blur during fast games and reduced picture quality for those sitting off to the side.
News, Talk, & Other TV
8.3
7.2
7.1/10
SDR BRIGHTNESS SCORE
9.1/10
7.0/10
UPSCALING
5.4/10
The LG B3 (OLED) is very good for news, talk, & other TV, while the TCL R655 (LCD) is good.
The LG B3 OLED has excellent upscaling and good SDR brightness, which makes it very good for watching news and TV programs, and it offers very good colors out of the box, contributing to a pleasant viewing experience. The TCL R655 LCD, on the other hand, provides excellent SDR brightness, which is ideal for viewing in well-lit rooms, but its upscaling is not as refined, and while it offers good colors out of the box, they may not be as accurate or vibrant as the LG's.
Bright Room
7.3
9.5
9.5/10
VIEWING ANGLE
5.2/10
7.1/10
SDR BRIGHTNESS SCORE
9.1/10
7.2/10
HDR BRIGHTNESS SCORE
8.5/10
9.2/10
REFLECTIONS SCORE
8.8/10
The TCL R655 (LCD) is best in class for bright room, while the LG B3 (OLED) is good.
The TCL R655's LCD panel has excellent SDR brightness and very good handling of reflections, making it superior for viewing in bright rooms compared to the LG B3, which has good SDR brightness but excels in handling reflections with an OLED panel. While the LG B3 offers perfect contrast and intense color volume due to its OLED technology, which displays deeper blacks and vivid colors, the TCL R655 with its LCD technology and very good color volume may appear brighter but with slightly less contrast.
Cost
$1,300
$1,000
$0
$500
$1,000
$1,500
$2,000
The LG B3 (OLED) has a price of $1,300 and the TCL R655 (LCD) costs $1,000.
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Key similarities
Gaming
8.9
8.6
9.4/10
RESPONSE TIME SCORE
7.0/10
10.0/10
INPUT LAG SCORE
8.7/10
8.0/10
MOTION PROCESSING
5.3/10
100.0/100
GAMING LOCAL DIMMING
85.0/100
7.5/10
GAME HDR BRIGHTNESS SCORE
8.8/10
The LG B3 (OLED) and TCL R655 (LCD) are both very good for gaming.
The LG B3 excels in gaming due to its outstanding response time and the lowest possible input lag, coupled with a high refresh rate of 120Hz, ensuring smooth and reactive gameplay. In comparison, the TCL R655 also provides a strong gaming experience with a good response time, very low input lag, and an even higher refresh rate of 144Hz for potentially more fluid motion during fast-paced games.
Cartoons & Animation
8.7
8.7
8.3/10
COLOR GAMUT SCORE
7.6/10
8.1/10
COLOR VOLUME SCORE
8.2/10
7.1/10
SDR BRIGHTNESS SCORE
9.1/10
8.5/10
COLORS OUT OF THE BOX SCORE
7.7/10
9.5/10
GRAY UNIFORMITY
8.2/10
The LG B3 (OLED) and TCL R655 (LCD) are both very good for cartoons & animation.
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How the LG B3 (OLED) and the TCL R655 (LCD) compare to other TVs
Spec Comparison
 |  | |
| LG B3 (OLED) | TCL R655 (LCD) |
GENERAL | |||
|---|---|---|---|
| Price | |||
$1,300 | $1,000 | ||
Brand | |||
Brand | LG | TCL | |
Release Date | |||
Release Date | April 2, 2023 | September 2, 2022 | |
Full name | |||
Full name | OLED65B3 | 65R655 | |
Screen Size | |||
Screen Size | 65" | 65" | |
Screen Resolution | |||
Screen Resolution | 4K | 4K | |
TV FEATURES | |||
|---|---|---|---|
Operating System | |||
Operating System | WebOS | Roku TV | |
Sound Quality Score | |||
Sound Quality Score | 7/10 | 8/10 | |
NextGen Ready | |||
NextGen Ready | No | No | |
HDMI Ports | |||
HDMI Ports | 4 | 4 | |
Coax Ports | |||
Coax Ports | 1 | 1 | |
DISPLAY QUALITY SCORES | |||
|---|---|---|---|
Picture Quality Score | |||
Picture Quality Score | 8.9/10 | 8/10 | |
Bright Room Score | |||
Bright Room Score | 7.4/10 | 9.5/10 | |
Gaming Score | |||
Gaming Score | 9/10 | 8.7/10 | |
Movies & TV Score | |||
Movies & TV Score | 9.3/10 | 7.9/10 | |
Sports Score | |||
Sports Score | 8.3/10 | 6.6/10 | |
PHYSICAL | |||
|---|---|---|---|
Dimensions w/o Stand (H x W x D) | |||
Dimensions w/o Stand (H x W x D) | 32.8" x 57" x 1.8" | 32.8" x 56.9" x 2.7" | |
Dimensions with Stand (H x W) | |||
Dimensions with Stand (H x W) | 34.2" x 57" | 35.6" x 56.9" | |
Weight without Stand | |||
Weight without Stand | 52.9 lbs | 50.7 lbs | |
VESA Mount | |||
VESA Mount | 300 x 200 | 400 x 400 | |
DISPLAY | |||
|---|---|---|---|
Color Depth | |||
Color Depth | 10 bit | 10 bit | |
Black Frame Insertion | |||
Black Frame Insertion | Yes | Yes | |
Auto Low Latency Mode | |||
Auto Low Latency Mode | Yes | Yes | |
Contrast | |||
Contrast | 10/10 | 9.1/10 | |
Local Dimming | |||
Local Dimming | 10/10 | 7/10 | |
SOUND | |||
|---|---|---|---|
Speaker Setup | |||
Speaker Setup | 2.0 | 2.0 | |
Speaker Power | |||
Speaker Power | 20 W | 20 W | |
Dolby Atmos | |||
Dolby Atmos | Yes | Yes | |
DTS:X | |||
DTS:X | No | No | |
Shopping
TCL R655 (LCD)
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Dig into reviews and images
wired
Parker Hall | January 2023
"It has an excellent Roku interface, isn’t too expensive, has quantum dots and mini LED backlighting, and looks genuinely fantastic playing everything. If you’re in the market for a new TV, you should still start here. Gamers will like that it has a 120-Hz refresh rate at 4K, which is the maximum that a modern Xbox or Playstation 5 will put out—meaning the smoothest possible gaming and sports viewing in general. We’re no longer in the days of having to spend over $1,000 and spending a few hours on setup for decent black levels and great color accuracy and HDR"
Get a great deal on the LG B3 (OLED) or the TCL R655 (LCD)
About LG
LG, a prominent TV brand from Korea, has played a significant role in popularizing OLED TVs. OLED technology is hailed as the future of TV technology. Their TVs employ WebOS, a proprietary smart TV software that not only offers seamless functionality but also includes gaming-specific features, earning praise from players worldwide. Often regarded as the gateway to unparalleled viewing experiences, LG's mid-range OLEDs come highly recommended, making them a worthwhile investment for those willing to stretch their budget for superior quality.
About TCL
TCL, the highly recognizable TV brand from China, has firmly established itself as the second-largest manufacturer in terms of sales volume. Renowned for striking an impressive balance between affordability, picture quality, and design, TCL TVs deliver a compelling overall package. While they have traditionally excelled in the low-end and midrange TV segments, TCL has recently made remarkable strides in the realm of high-end televisions, introducing impressive models that rival top competitors. Most TCL TVs use Roku software which is very user friendly and easy to use, but they have a few other models that use Google TV which has the largest app selection, but is not as user friendly as Roku.
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