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Updated January 10, 2024·
If you watch a lot of movies, particularly in dark rooms, the LG B1 OLED TV is the better option as it offers superior dark room performance, contrast, and overall picture quality, especially for movie content. However, it comes at a premium price. The TCL S435 is more budget-friendly but has lower performance in picture quality, particularly in dark rooms and for sports content. It might not be as suitable for bright rooms either. The S435's LCD screen might also fall short in terms of viewing angles compared to the LG's OLED. So, if budget is a primary concern and you mostly watch cartoons and animation or use the TV in well-lit rooms, the TCL S435 could be sufficient. However, for a better viewing experience with movies and sports, especially in darker settings, the LG B1 is the superior choice, at a higher cost. Give Feedback
this description is based on the product variant with some specs and product variant with some specs. At the time of writing, the variant with some specs cost some dollars and the variant with some specs cost some dollars.
Advantages of the LG B1 (OLED)
- Good for bright room
- Very good for dark room
- Very good for gaming
- Very good for movies & TV
- Very good for sports
- Very good for news, talk, & other TV
- Very good for cartoons & animation
- Very good for use as monitor
- Very good for upscaling
- Very good motion processing
- Excellent viewing angle
- Excellent reflections
Advantages of the TCL S435 (LCD)
- The TCL S435 (LCD) has no clear advantages over the LG B1 (OLED).
Key differences
Picture Quality
8.4
6.6
10.00/10
CONTRAST
7.50/10
7.1/10
COLOR VOLUME SCORE
6.6/10
WOLED
PANEL TYPE
LED
WBC
PANEL SUB-TYPE
VA
The LG B1 (OLED) has very good picture quality, while the TCL S435 (LCD) has only fair picture quality.
Movies & TV
8.9
6.1
10.00/10
CONTRAST
7.50/10
10.0/10
BLACK UNIFORMITY
6.7/10
8.0/10
UPSCALING
5.9/10
Yes
HDR10 SUPPORT
Yes
No
HDR10+ SUPPORT
No
Yes
DOLBY VISION SUPPORT
No
The LG B1 (OLED) is very good for movies & TV, while the TCL S435 (LCD) is only fair.
The LG B1 OLED offers superior contrast, perfect black uniformity, and effective local dimming which are pivotal for watching movies and cinematic content, enhancing dark scenes and providing a more immersive experience. On the other hand, the TCL S435 LCD struggles with lower contrast, lacks local dimming, and has mediocre black uniformity, resulting in a less engaging viewing experience for movies and cinematic TV, especially in dark viewing environments.
Sports
8.3
5.9
8.0/10
MOTION PROCESSING
3.2/10
120Hz
REFRESH RATE
60Hz
8.0/10
INPUT LAG SCORE
5.8/10
8.0/10
UPSCALING
5.9/10
7.0/10
SDR BRIGHTNESS SCORE
5.2/10
Yes
HLG SUPPORT
Yes
The LG B1 (OLED) is very good for sports, while the TCL S435 (LCD) is poor.
The LG B1 (OLED) excels in sports viewing because it has excellent response time and motion processing that minimize blur during fast action, and its wide viewing angles ensure consistent quality when viewed from different positions. The TCL S435 (LCD), however, struggles with sports content due to its poor response time, which can lead to more motion blur, and its limited viewing angles that result in the picture quality deteriorating when not viewed straight-on.
Gaming
8.9
5.5
9.4/10
RESPONSE TIME SCORE
6.2/10
8.0/10
INPUT LAG SCORE
5.8/10
8.0/10
MOTION PROCESSING
3.2/10
100.0/100
GAMING LOCAL DIMMING
0.0/100
6.7/10
GAME HDR BRIGHTNESS SCORE
5.3/10
The LG B1 (OLED) is very good for gaming, while the TCL S435 (LCD) is poor.
The LG B1 has an OLED screen with an excellent response time and a high refresh rate of 120Hz, making it very responsive for gaming, whereas the TCL S435 has an LCD screen with a fair response time and a lower refresh rate of 60Hz, making it less ideal for gaming with more noticeable lag.
Cartoons & Animation
8.1
7.0
8.1/10
COLOR GAMUT SCORE
6.0/10
7.1/10
COLOR VOLUME SCORE
6.6/10
7.0/10
SDR BRIGHTNESS SCORE
5.2/10
7.1/10
COLORS OUT OF THE BOX SCORE
9.0/10
9.6/10
GRAY UNIFORMITY
5.9/10
The LG B1 (OLED) is very good for cartoons & animation, while the TCL S435 (LCD) is good.
The LG B1 (OLED) provides vibrant and accurate colors out of the box with a very good color gamut, which is crucial for animated content, whereas the TCL S435 (LCD), despite its excellent color accuracy out of the box, offers a narrower color gamut and less color volume, making it less ideal but still good for cartoons and animation.
News, Talk, & Other TV
8.5
5.8
7.0/10
SDR BRIGHTNESS SCORE
5.2/10
8.0/10
UPSCALING
5.9/10
The LG B1 (OLED) is very good for news, talk, & other TV, while the TCL S435 (LCD) is poor.
The LG B1 is equipped with features like excellent upscaling and good SDR brightness, which help in delivering clearer images and better visibility in bright rooms—essential for watching news and talk shows. On the other hand, the TCL S435 struggles in these areas with poor upscaling and SDR brightness, detracting from the clarity and visibility of such content.
Bright Room
7.0
5.6
9.1/10
VIEWING ANGLE
5.0/10
7.0/10
SDR BRIGHTNESS SCORE
5.2/10
6.6/10
HDR BRIGHTNESS SCORE
5.1/10
9.2/10
REFLECTIONS SCORE
5.9/10
The LG B1 (OLED) is good for bright room, while the TCL S435 (LCD) is poor.
The LG B1 OLED offers better performance in bright rooms due to its higher SDR and HDR brightness levels combined with excellent reflection handling, which enhances visibility. In contrast, the TCL S435 LCD struggles with low brightness in both SDR and HDR and has poor reflection handling, making it less suitable for well-lit environments.
Cost
$1,700
$700
$0
$500
$1,000
$1,500
$2,000
$2,500
$3,000
The LG B1 (OLED) has a price of $1,700 and the TCL S435 (LCD) costs $700.
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How the LG B1 (OLED) and the TCL S435 (LCD) compare to other TVs
Spec Comparison
 |  | |
| LG B1 (OLED) | TCL S435 (LCD) |
GENERAL | |||
|---|---|---|---|
| Price | |||
$1,700 | $700 | ||
Brand | |||
Brand | LG | TCL | |
Release Date | |||
Release Date | March 2, 2021 | September 4, 2020 | |
Full name | |||
Full name | OLED65B1 | 65S435 | |
Screen Size | |||
Screen Size | 65" | 65" | |
Screen Resolution | |||
Screen Resolution | 4K | 4K | |
TV FEATURES | |||
|---|---|---|---|
Operating System | |||
Operating System | webOS | Roku TV | |
Sound Quality Score | |||
Sound Quality Score | 7.8/10 | 5.9/10 | |
NextGen Ready | |||
NextGen Ready | No | No | |
HDMI Ports | |||
HDMI Ports | 4 | 4 | |
Coax Ports | |||
Coax Ports | 1 | 1 | |
DISPLAY QUALITY SCORES | |||
|---|---|---|---|
Picture Quality Score | |||
Picture Quality Score | 8.4/10 | 6.7/10 | |
Bright Room Score | |||
Bright Room Score | 7/10 | 5.6/10 | |
Gaming Score | |||
Gaming Score | 8.9/10 | 5.6/10 | |
Movies & TV Score | |||
Movies & TV Score | 9/10 | 6.2/10 | |
Sports Score | |||
Sports Score | 8.3/10 | 6/10 | |
PHYSICAL | |||
|---|---|---|---|
Dimensions w/o Stand (H x W x D) | |||
Dimensions w/o Stand (H x W x D) | 32.7" x 57" x 1.8" | 33.2" x 57.4" x 3.3" | |
Dimensions with Stand (H x W) | |||
Dimensions with Stand (H x W) | 34.2" x 57" | 35.3" x 57.4" | |
Weight without Stand | |||
Weight without Stand | 52.9 lbs | 37.9 lbs | |
VESA Mount | |||
VESA Mount | 300 x 200 | 300 x 300 | |
DISPLAY | |||
|---|---|---|---|
Color Depth | |||
Color Depth | 10 bit | 10 bit | |
Black Frame Insertion | |||
Black Frame Insertion | Yes | No | |
Auto Low Latency Mode | |||
Auto Low Latency Mode | Yes | No | |
Contrast | |||
Contrast | 10/10 | 7.5/10 | |
Local Dimming | |||
Local Dimming | 10/10 | 2.5/10 | |
SOUND | |||
|---|---|---|---|
Speaker Setup | |||
Speaker Setup | 2.2 | 2.0 | |
Speaker Power | |||
Speaker Power | 40 W | 16 W | |
Dolby Atmos | |||
Dolby Atmos | Yes | Dolby Digital Plus Bypass Only | |
DTS:X | |||
DTS:X | No | No | |
Shopping
TCL S435 (LCD)
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Dig into reviews and images
CNET
Geoffrey Morrison | June 2021
"The TCL 4-Series is so inexpensive and capable you might start to question why there are any multithousand-dollar TVs at all. The 4-Series setup is intuitive and easy. If you're just looking for an easy-to-use TV with decent picture, this is an excellent place to start."
Get a great deal on the LG B1 (OLED) or the TCL S435 (LCD)
About LG
LG, a prominent TV brand from Korea, has played a significant role in popularizing OLED TVs. OLED technology is hailed as the future of TV technology. Their TVs employ WebOS, a proprietary smart TV software that not only offers seamless functionality but also includes gaming-specific features, earning praise from players worldwide. Often regarded as the gateway to unparalleled viewing experiences, LG's mid-range OLEDs come highly recommended, making them a worthwhile investment for those willing to stretch their budget for superior quality.
About TCL
TCL, the highly recognizable TV brand from China, has firmly established itself as the second-largest manufacturer in terms of sales volume. Renowned for striking an impressive balance between affordability, picture quality, and design, TCL TVs deliver a compelling overall package. While they have traditionally excelled in the low-end and midrange TV segments, TCL has recently made remarkable strides in the realm of high-end televisions, introducing impressive models that rival top competitors. Most TCL TVs use Roku software which is very user friendly and easy to use, but they have a few other models that use Google TV which has the largest app selection, but is not as user friendly as Roku.
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