If you're looking for a more cost-effective option, the Insignia F30 is much less expensive and provides decent performance for casual viewing. However, it may not be the best choice for a bright room or for watching movies in the dark due to lower brightness and contrast capabilities.
On the other hand, the LG NANO90 is more costly, but offers superior picture quality, especially in bright rooms and for watching sports. It also has better gaming performance, with a faster response time, and it supports advanced features like Dolby Vision and a higher refresh rate, making it a better fit for a more premium viewing and gaming experience. Give Feedback
this description is based on the product variant with some specs and product variant with some specs. At the time of writing, the variant with some specs cost some dollars and the variant with some specs cost some dollars.
Advantages of the Insignia F30 (LCD)
Good viewing angle
Advantages of the LG NANO90 (LCD)
Very good for gaming
Good for use as monitor
Good for upscaling
Good motion processing
Very good reflections
Key differences
Sports
6.0/10
6.8/10
2.5/10
MOTION PROCESSING
7.5/10
60Hz
REFRESH RATE
120Hz
8.7/10
INPUT LAG SCORE
8.7/10
5.5/10
UPSCALING
7.5/10
5.4/10
SDR BRIGHTNESS SCORE
7.8/10
No
HLG SUPPORT
Yes
The LG NANO90 (LCD) and Insignia F30 (LCD) are both only fair for sports, though the LG NANO90 (LCD) is somewhat better.
The Insignia F30 and the LG NANO90 both have fair performance for watching sports, with the LG NANO90 having a better response time and motion processing capabilities, which are important for fast-paced action, whereas the Insignia F30 doesn't perform as well in these areas. However, both TVs handle reflections decently, making them suitable for bright rooms, and both offer wide viewing angles which is beneficial when watching with a group, but they have only satisfactory gray uniformity which might be noticeable during sports with uniform colors like a hockey rink or football field.
Gaming
5.6/10
8.0/10
5.8/10
RESPONSE TIME SCORE
7.6/10
8.7/10
INPUT LAG SCORE
8.7/10
2.5/10
MOTION PROCESSING
7.5/10
0.0/100
GAMING LOCAL DIMMING
50.0/100
5.8/10
GAME HDR BRIGHTNESS SCORE
7.6/10
The LG NANO90 (LCD) is very good for gaming, while the Insignia F30 (LCD) is poor.
The LG NANO90 offers a very good gaming experience due to its faster response time and lower input lag which are critical for responsive gameplay, and it also boasts a higher refresh rate of 120Hz for smoother motion compared to the Insignia F30 which has poorer scores in response time and input lag, making it less suitable for gaming, and it only has a 60Hz refresh rate.
News, Talk, & Other TV
5.4/10
6.4/10
5.4/10
SDR BRIGHTNESS SCORE
7.8/10
5.5/10
UPSCALING
7.5/10
The LG NANO90 (LCD) is only fair for news, talk, & other TV, while the Insignia F30 (LCD) is poor.
The Insignia F30's upscaling is weaker and has a lower SDR brightness, making it less suitable for watching news and TV programs, especially in well-lit rooms. In contrast, the LG NANO90 has better upscaling for lower-resolution content and higher SDR brightness, providing clearer visibility and more vivid colors for the same type of content.
Bright Room
5.5/10
6.9/10
7.2/10
VIEWING ANGLE
6.3/10
5.4/10
SDR BRIGHTNESS SCORE
7.8/10
5.6/10
HDR BRIGHTNESS SCORE
7.2/10
6.0/10
REFLECTIONS SCORE
8.0/10
The LG NANO90 (LCD) is only fair for bright room, while the Insignia F30 (LCD) is poor.
The Insignia F30 is considered poor for watching TV in a bright room primarily because it has low SDR and HDR brightness, making it less capable of overcoming glare, and its reflections handling is only rated as fair, which means it might struggle with direct light. On the other hand, the LG NANO90's performance is fair for bright rooms due to its better SDR and HDR brightness, which helps it handle ambient light well, and its reflections handling is very good, making it more effective at reducing glare from direct light sources.
Cost
$320
$1,719
$0
$500
$1,000
$1,500
$2,000
$2,500
$3,000
The Insignia F30 (LCD) has a price of $320 and the LG NANO90 (LCD) costs $1,719.
Although they have very similar scores, PerfectRec considers LG NANO90 (LCD) to have only fair picture quality, while the Insignia F30 (LCD) has poor picture quality.
Movies & TV
5.3/10
5.6/10
4.29/10
CONTRAST
5.28/10
5.5/10
BLACK UNIFORMITY
5.3/10
5.5/10
UPSCALING
7.5/10
Yes
HDR10 SUPPORT
Yes
No
HDR10+ SUPPORT
No
No
DOLBY VISION SUPPORT
Yes
The LG NANO90 (LCD) and Insignia F30 (LCD) are both poor for movies & TV.
The Insignia F30 is considered poor for watching movies and cinematic TV due to its minimal contrast and lacking local dimming which results in washed-out blacks, while the LG NANO90, despite having better contrast, falls short as well due to imperfect black uniformity and restrained local dimming that doesn’t enhance the picture quality in dark scenes as much as needed for a cinematic experience. Viewing angles and color accuracy out of the box are also less than ideal in both, affecting the overall movie-watching experience, especially when viewed off-center or without additional calibration.
Cartoons & Animation
5.9/10
5.6/10
5.9/10
COLOR GAMUT SCORE
6.5/10
6.2/10
COLOR VOLUME SCORE
6.6/10
5.4/10
SDR BRIGHTNESS SCORE
7.8/10
8.1/10
COLORS OUT OF THE BOX SCORE
4.3/10
7.5/10
GRAY UNIFORMITY
5.9/10
The Insignia F30 (LCD) and LG NANO90 (LCD) are both poor for cartoons & animation.
The Insignia F30 shows colors well out of the box, but its poor color gamut results in less vibrant and varied colors, affecting the depiction of animated content which often relies on a wide range of colors. The LG NANO90, despite being generally good at displaying colors out of the box, also has a limited color gamut which dulls the experience when watching cartoons that benefit from a broad spectrum of colors.
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How the Insignia F30 (LCD) and the LG NANO90 (LCD) compare to other TVs
"Still one of the best bargain TVs. The best feature remains its quick and responsive implementation of Fire TV OS and all the goodies that come with it. Having Alexa inside the Insignia 4K Ultra HD Fire TV Edition brings a lot of value, from voice control of TV functions to access to your smart home devices."
"Here we have HDR pictures that look bright, but also manage to typically hit decently deep black levels.WebOS continues, though, to be one of the easiest to use. Connections are strong for a mid-range TV. Native 4K pictures look crisp and detailed."
Get a great deal on the Insignia F30 (LCD) or the LG NANO90 (LCD)
About Insignia
Insignia is an in-house brand from BestBuy. It offers a range of TV sets that are lower-end and smaller size. They are manufactured in China by Hisense, which is another TV brand. Insignia TVs use Amazon's Fire OS as the smart TV software, providing users with a highly user-friendly experience.
About LG
LG, a prominent TV brand from Korea, has played a significant role in popularizing OLED TVs. OLED technology is hailed as the future of TV technology. Their TVs employ WebOS, a proprietary smart TV software that not only offers seamless functionality but also includes gaming-specific features, earning praise from players worldwide. Often regarded as the gateway to unparalleled viewing experiences, LG's mid-range OLEDs come highly recommended, making them a worthwhile investment for those willing to stretch their budget for superior quality.
This information was produced and vetted by the PerfectRec TVs team. We are a product research and recommendation organization that meticulously reviews and evaluates the latest TV information and makes it digestible for you.
By the numbers
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About the TV team
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CEO and TVs Editor
Joe is an entrepreneur and lifelong electronics enthusiast with a Ph.D in Economics from the University of Michigan.
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Staff Expert & Software Engineer
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Staff Expert & Software Engineer
Chandradeep is a staff expert and software engineer and expert in televisions and monitors. He’s been making monitor recommendations for ten years.
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TVs Expert
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