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Updated January 10, 2024·
Choose the Hisense A65K if you prioritize overall picture quality, gaming, dark room performance, and sports content viewing. It offers better contrast and local dimming, enhancing movie-watching in darker environments. However, this TV may cost slightly more. If you are looking for a more affordable option and can compromise on picture quality, the Insignia F30 might be suitable. It's generally less expensive, offers decent performance for everyday TV shows, news, and supports High Dynamic Range (HDR) content. It doesn't have local dimming, so it won't perform as well in dark rooms compared to the Hisense. Both TVs have voice command features and are compatible with popular HDR formats. Give Feedback
this description is based on the product variant with some specs and product variant with some specs. At the time of writing, the variant with some specs cost some dollars and the variant with some specs cost some dollars.
Advantages of the Hisense A65K (LCD)
- Good for cartoons & animation
- Good for upscaling
Advantages of the Insignia F30 (LCD)
- Good viewing angle
Key differences
Picture Quality
6.7
5.6
5.64/10
CONTRAST
4.29/10
7.2/10
COLOR VOLUME SCORE
6.2/10
LED
PANEL TYPE
LED
VA
PANEL SUB-TYPE
IPS
The Hisense A65K (LCD) has only fair picture quality, while the Insignia F30 (LCD) has poor picture quality.
Movies & TV
5.9
5.3
5.64/10
CONTRAST
4.29/10
6.3/10
BLACK UNIFORMITY
5.5/10
7.0/10
UPSCALING
5.5/10
Yes
HDR10 SUPPORT
Yes
No
HDR10+ SUPPORT
No
Yes
DOLBY VISION SUPPORT
No
The Hisense A65K (LCD) and Insignia F30 (LCD) are both poor for movies & TV, though the Hisense A65K (LCD) is somewhat better.
The Hisense A65K suffers for movie watching due to poor local dimming and black uniformity, which affects its ability to display true blacks necessary for good contrast in dark scenes. Whereas the Insignia F30 struggles with movies and cinematic TV owing to its subpar contrast and color performance, which can lead to a less vibrant and immersive viewing experience.
Cartoons & Animation
7.3
5.9
7.6/10
COLOR GAMUT SCORE
5.9/10
7.2/10
COLOR VOLUME SCORE
6.2/10
7.2/10
SDR BRIGHTNESS SCORE
5.4/10
8.1/10
COLORS OUT OF THE BOX SCORE
8.1/10
5.7/10
GRAY UNIFORMITY
7.5/10
The Hisense A65K (LCD) is good for cartoons & animation, while the Insignia F30 (LCD) is poor.
The Hisense A65K is preferred for cartoons and animation due to its very good colors straight out of the box and a good color gamut, ensuring vibrant and accurate colors. In comparison, the Insignia F30 falls short with a poor color gamut, meaning it doesn't display colors as richly or accurately, which can significantly affect the viewing experience for animated content.
News, Talk, & Other TV
6.7
5.4
7.2/10
SDR BRIGHTNESS SCORE
5.4/10
7.0/10
UPSCALING
5.5/10
The Hisense A65K (LCD) is only fair for news, talk, & other TV, while the Insignia F30 (LCD) is poor.
The Hisense A65K provides better upscaling and SDR brightness, ensuring news and talk shows are crisp and visible even in well-lit rooms, whereas the Insignia F30 falls short in these vital areas, leading to a less clear and dimmer picture. Additionally, the Hisense A65K offers a more satisfying color performance right out of the box, which contributes to a more vibrant and accurate representation of everyday content compared to the Insignia F30's poorer color gamut.
Bright Room
6.4
5.5
5.3/10
VIEWING ANGLE
7.2/10
7.2/10
SDR BRIGHTNESS SCORE
5.4/10
6.2/10
HDR BRIGHTNESS SCORE
5.6/10
6.6/10
REFLECTIONS SCORE
6.0/10
The Hisense A65K (LCD) is only fair for bright room, while the Insignia F30 (LCD) is poor.
The Hisense A65K is more suitable for a bright room than the Insignia F30 because the Hisense has better SDR and HDR brightness, which helps maintain picture visibility in well-lit environments. Additionally, both TVs handle reflections only fairly, but the Hisense manages them slightly better due to its higher brightness levels, mitigating glare effect more effectively.
Cost
$370
$330
$100
$200
$300
$400
$500
$600
The Hisense A65K (LCD) has a price of $370 and the Insignia F30 (LCD) costs $330.
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Key similarities
Sports
6.1
6.0
3.5/10
MOTION PROCESSING
2.5/10
60Hz
REFRESH RATE
60Hz
8.7/10
INPUT LAG SCORE
8.7/10
7.0/10
UPSCALING
5.5/10
7.2/10
SDR BRIGHTNESS SCORE
5.4/10
Yes
HLG SUPPORT
No
The Hisense A65K (LCD) and Insignia F30 (LCD) are both only fair for sports.
The Hisense A65K offers adequate response time and fair motion processing, beneficial for watching fast-paced sports without much blur, but its limited viewing angles might reduce the quality when viewed from the side. In contrast, the Insignia F30 has fairly good viewing angles but compromised motion processing capability, which might not handle fast movements in sports as smoothly, and moderate handling of reflections could affect visibility in bright rooms. Both models have fair gray uniformity which is somewhat important for sports viewing, to avoid distracting areas on sports fields.
Gaming
5.9
5.6
6.8/10
RESPONSE TIME SCORE
5.8/10
8.7/10
INPUT LAG SCORE
8.7/10
3.5/10
MOTION PROCESSING
2.5/10
18.0/100
GAMING LOCAL DIMMING
0.0/100
6.0/10
GAME HDR BRIGHTNESS SCORE
5.8/10
The Hisense A65K (LCD) and Insignia F30 (LCD) are both poor for gaming.
The Hisense A65K and the Insignia F30 are both considered poor for gaming due to their response time; the Hisense A65K has only a fair response time, while the Insignia F30's is rated as poor, leading to possible motion blur and ghosting during fast-paced games. Additionally, despite both having very good input lag, which is beneficial for gaming, their refresh rates are limited to 60Hz, which is not ideal for high-frame-rate gaming or for a smooth gaming experience.
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How the Hisense A65K (LCD) and the Insignia F30 (LCD) compare to other TVs
Spec Comparison
 |  | |
| Hisense A65K (LCD) | Insignia F30 (LCD) |
GENERAL | |||
|---|---|---|---|
| Price | |||
$370 | $330 | ||
Brand | |||
Brand | Hisense | Insignia | |
Release Date | |||
Release Date | July 4, 2023 | September 1, 2022 | |
Full name | |||
Full name | 65A65K | 65F301NA23 | |
Screen Size | |||
Screen Size | 65" | 65" | |
Screen Resolution | |||
Screen Resolution | 4K | 4K | |
TV FEATURES | |||
|---|---|---|---|
Operating System | |||
Operating System | Google TV | Fire OS | |
Sound Quality Score | |||
Sound Quality Score | 6.9/10 | 6.9/10 | |
NextGen Ready | |||
NextGen Ready | No | No | |
HDMI Ports | |||
HDMI Ports | 4 | 3 | |
Coax Ports | |||
Coax Ports | 1 | 1 | |
DISPLAY QUALITY SCORES | |||
|---|---|---|---|
Picture Quality Score | |||
Picture Quality Score | 6.8/10 | 5.7/10 | |
Bright Room Score | |||
Bright Room Score | 6.5/10 | 5.6/10 | |
Gaming Score | |||
Gaming Score | 5.9/10 | 5.6/10 | |
Movies & TV Score | |||
Movies & TV Score | 5.9/10 | 5.4/10 | |
Sports Score | |||
Sports Score | 6.1/10 | 6.1/10 | |
PHYSICAL | |||
|---|---|---|---|
Dimensions w/o Stand (H x W x D) | |||
Dimensions w/o Stand (H x W x D) | 32.8" x 57.2" x 2.9" | 33.5" x 57.6" x 3.6" | |
Dimensions with Stand (H x W) | |||
Dimensions with Stand (H x W) | 35.3" x 57.2" | 35.4" x 57.6" | |
Weight without Stand | |||
Weight without Stand | 36.4 lbs | 46.3 lbs | |
VESA Mount | |||
VESA Mount | 200 x 300 | 400 x 300 | |
DISPLAY | |||
|---|---|---|---|
Color Depth | |||
Color Depth | 10 bit | 10 bit | |
Black Frame Insertion | |||
Black Frame Insertion | No | No | |
Auto Low Latency Mode | |||
Auto Low Latency Mode | Yes | No | |
Contrast | |||
Contrast | 5.6/10 | 4.3/10 | |
Local Dimming | |||
Local Dimming | 3.5/10 | 3/10 | |
SOUND | |||
|---|---|---|---|
Speaker Setup | |||
Speaker Setup | 2.0 | 2.0 | |
Speaker Power | |||
Speaker Power | 20 W | 24 W | |
Dolby Atmos | |||
Dolby Atmos | Yes | Yes | |
DTS:X | |||
DTS:X | No | No | |
Shopping
Hisense A65K (LCD)
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Dig into reviews and images
Home Media Entertainment
Stratos Kampourogiannis | September 2023
"The A65K proved to be a rather capable TV that works great within its extreme limitations that its price dictates. It has great contrast, very low input lag and good color coverage. Add Google TV and a low price in the mix and you have an excellent low budget offering."
Insignia F30 (LCD)
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Tom's guide
Michael Gowan | August 2021
"Still one of the best bargain TVs. The best feature remains its quick and responsive implementation of Fire TV OS and all the goodies that come with it. Having Alexa inside the Insignia 4K Ultra HD Fire TV Edition brings a lot of value, from voice control of TV functions to access to your smart home devices."
Get a great deal on the Hisense A65K (LCD) or the Insignia F30 (LCD)
About Hisense
Hisense, a Chinese TV manufacturer, entered the US market in approximately 2011 and has since acquired TV divisions from various companies such as Toshiba, Sharp, Hitachi, and NEC. Currently ranking as the fourth largest vendor in terms of sales volume, Hisense aims to capture a wide range of TV budget segments. They offer exceptional value with TVs that often outperform their competitors at similar price points, making them a compelling choice for consumers. In the US, they use Google TV as their smart TV software which provides the largest app selection and a very modern user interface, however it is not as user friendly as the software from other vendors.
About Insignia
Insignia is an in-house brand from BestBuy. It offers a range of TV sets that are lower-end and smaller size. They are manufactured in China by Hisense, which is another TV brand. Insignia TVs use Amazon's Fire OS as the smart TV software, providing users with a highly user-friendly experience.
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