The Insignia F30 is often somewhat less expensive and may be a good fit if you're on a tight budget; however, the Vizio V-Series offers better performance for movies and is a better choice for gaming thanks to features like better motion handling. In a bright room, neither will perform exceptionally well, but the Vizio V-Series may edge out slightly. For general TV viewing and news, both are adequate, so your decision may hinge on whether you prioritize saving money or desire a bit better quality and gaming features. Give Feedback
this description is based on the product variant with some specs and product variant with some specs. At the time of writing, the variant with some specs cost some dollars and the variant with some specs cost some dollars.
Advantages of the Insignia F30 (LCD)
Good viewing angle
Advantages of the Vizio V-Series (LCD)
Good for cartoons & animation
Key differences
Picture Quality
5.6/10
6.8/10
4.21/10
CONTRAST
8.21/10
6.2/10
COLOR VOLUME SCORE
6.2/10
LED
PANEL TYPE
LED
IPS
PANEL SUB-TYPE
VA
The Vizio V-Series (LCD) has only fair picture quality, while the Insignia F30 (LCD) has poor picture quality.
Movies & TV
5.3/10
6.3/10
4.21/10
CONTRAST
8.21/10
5.5/10
BLACK UNIFORMITY
7.7/10
5.5/10
UPSCALING
6.6/10
Yes
HDR10 SUPPORT
Yes
No
HDR10+ SUPPORT
Yes
No
DOLBY VISION SUPPORT
Yes
The Vizio V-Series (LCD) is only fair for movies & TV, while the Insignia F30 (LCD) is poor.
The Insignia F30 struggles with movies and cinematic TV due to its lower contrast, lack of local dimming, and poor black uniformity, which are crucial for deep blacks and detailed dark scenes. In contrast, the Vizio V-Series performs slightly better for such content, as it has higher contrast and better black uniformity, although it also lacks local dimming and has a limited color volume, affecting the richness and accuracy of colors in various contents.
Cartoons & Animation
5.8/10
7.0/10
5.9/10
COLOR GAMUT SCORE
5.9/10
6.2/10
COLOR VOLUME SCORE
6.2/10
5.4/10
SDR BRIGHTNESS SCORE
5.8/10
8.1/10
COLORS OUT OF THE BOX SCORE
8.3/10
7.5/10
GRAY UNIFORMITY
5.9/10
The Vizio V-Series (LCD) is good for cartoons & animation, while the Insignia F30 (LCD) is poor.
The Insignia F30 is considered poor for watching cartoons and animation because, despite having very good colors out of the box, its color gamut is poor, limiting the range of colors it can display. The Vizio V-Series, on the other hand, is good for such content as it also has very good colors out of the box while offering a better color gamut, providing a wider spectrum of colors that enhance the vibrancy of animated content.
News, Talk, & Other TV
5.4/10
6.3/10
5.4/10
SDR BRIGHTNESS SCORE
5.8/10
5.5/10
UPSCALING
6.6/10
The Vizio V-Series (LCD) is only fair for news, talk, & other TV, while the Insignia F30 (LCD) is poor.
The Insignia F30 struggles with upscaling and colors out of the box, presenting a lower quality image for news and talk shows, while the Vizio V-Series, despite also having a poor SDR brightness, offers better upscaling and colors that may be better suited for such content. The Vizio's ability to upscale content more effectively and its somewhat better rendering of colors can make it a more suitable choice over the Insignia F30 for regular TV program viewing.
Cost
$250
$300
$150
$200
$250
$300
$350
$400
$450
The Insignia F30 (LCD) has a price of $250 and the Vizio V-Series (LCD) costs $300.
The Vizio V-Series (LCD) and Insignia F30 (LCD) are both only fair for sports.
The Insignia F30 and Vizio V-Series both provide a fair experience for watching sports due in part to their adequate response time and motion processing, which are critical for fast-paced games; yet, both models have challenges with reflections and limited viewing angles, making them less ideal for brightly-lit rooms and group viewing. While both TVs manage reflections to some extent, the gray uniformity, which is somewhat important for sports to avoid distracting areas on the screen, is not as consistent for the Vizio V-Series as it is for Insignia F30.
Gaming
5.6/10
5.6/10
5.8/10
RESPONSE TIME SCORE
5.9/10
8.7/10
INPUT LAG SCORE
8.7/10
2.5/10
MOTION PROCESSING
3.9/10
0.0/100
GAMING LOCAL DIMMING
0.0/100
5.8/10
GAME HDR BRIGHTNESS SCORE
5.4/10
The Vizio V-Series (LCD) and Insignia F30 (LCD) are both poor for gaming.
The Insignia F30 and the Vizio V-Series both have subpar response times for gaming, which can result in motion blur during fast scenes. Additionally, despite having decent input lag scores, their 60Hz refresh rates aren't ideal for high-frame-rate gaming, further limiting their appeal to gamers.
Bright Room
5.5/10
5.8/10
7.2/10
VIEWING ANGLE
5.1/10
5.4/10
SDR BRIGHTNESS SCORE
5.8/10
5.6/10
HDR BRIGHTNESS SCORE
5.3/10
6.0/10
REFLECTIONS SCORE
6.3/10
The Vizio V-Series (LCD) and Insignia F30 (LCD) are both poor for bright room.
The Insignia F30 and the Vizio V-Series are both considered poor for watching TV in a bright room because they have low SDR and HDR brightness, meaning they can't get very bright. Both TVs also only offer fair performance when handling reflections, which can be problematic in well-lit environments.
Give feedback
We’re constantly working to improve.
How the Insignia F30 (LCD) and the Vizio V-Series (LCD) compare to other TVs
"Still one of the best bargain TVs. The best feature remains its quick and responsive implementation of Fire TV OS and all the goodies that come with it. Having Alexa inside the Insignia 4K Ultra HD Fire TV Edition brings a lot of value, from voice control of TV functions to access to your smart home devices."
"Vizio's cheapest 4K HDR TV packs in a lot for a low price. The voice control via the remote works well, about as well as Roku's version on devices that have it. So if you know your way around a TV menu, or want to be able to dial in the picture even on an inexpensive TV, the Vizio is the better choice"
Get a great deal on the Insignia F30 (LCD) or the Vizio V-Series (LCD)
About Insignia
Insignia is an in-house brand from BestBuy. It offers a range of TV sets that are lower-end and smaller size. They are manufactured in China by Hisense, which is another TV brand. Insignia TVs use Amazon's Fire OS as the smart TV software, providing users with a highly user-friendly experience.
About Vizio
Vizio is an American company. While they initially gained recognition for offering budget-friendly TVs, they have successfully expanded their product lineup to include high-end options as well. They manufacture TVs primarily in Mexico, China, and Vietnam. Similar to many Korean TV brands, Vizio developed its own smart TV software called SmartCast. In the past, SmartCast was not the best smart TV software, but it has evolved so that it is now good for using your TV and connecting to streaming services.
This information was produced and vetted by the PerfectRec TVs team. We are a product research and recommendation organization that meticulously reviews and evaluates the latest TV information and makes it digestible for you.
By the numbers
385
TVs evaluated
33,110
TVs stats compiled
21
Proprietary TVs ratings developed
114,630
Recommendations made
17,195
Consumer hours saved
About the TV team
Joe Golden, Ph.D
CEO and TVs Editor
Joe is an entrepreneur and lifelong electronics enthusiast with a Ph.D in Economics from the University of Michigan.
Jason Lew
Staff Expert & Software Engineer
Jason is a staff expert and software engineer that has been making laptop recommendations for 7 years and moderates one of the largest laptop subreddits.
Chandradeep Chowdhury
Staff Expert & Software Engineer
Chandradeep is a staff expert and software engineer and expert in televisions and monitors. He’s been making monitor recommendations for ten years.
Jaime Roldán
TVs Expert
Jaime is a Colombia-based TV expert. He is an electronics engineer with 8 years of experience in the telecom sector and has been making TV recommendations for 12 years.