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Updated January 10, 2024·
The Hisense U7K is a better option if you're interested in gaming or watching movies, as it has superior gaming performance and better picture quality for movies. However, it may be slightly more expensive than the Samsung AU8000. The Samsung AU8000 is more budget-friendly and offers good performance for news and reality TV, but it falls behind in picture quality in both dark and bright rooms compared to the Hisense U7K. Neither of these TVs excels in bright rooms, but the Hisense U7K has a higher bright room performance score. If you frequently watch content in a bright room and can stretch your budget, the Hisense might be worth the extra cost. Give Feedback
this description is based on the product variant with some specs and product variant with some specs. At the time of writing, the variant with some specs cost some dollars and the variant with some specs cost some dollars.
Advantages of the Hisense U7K (LCD)
- Very good for bright room
- Good for dark room
- Very good for gaming
- Very good for movies & TV
- Very good for news, talk, & other TV
- Very good for cartoons & animation
- Good for use as monitor
- Very good reflections
Advantages of the Samsung AU8000 (LCD)
- The Samsung AU8000 (LCD) has no clear advantages over the Hisense U7K (LCD).
Key differences
Picture Quality
7.9
6.6
7.13/10
CONTRAST
6.71/10
8.3/10
COLOR VOLUME SCORE
6.3/10
miniLED FALD
PANEL TYPE
LED
ADS / IPS
PANEL SUB-TYPE
VA
The Hisense U7K (LCD) has good picture quality, while the Samsung AU8000 (LCD) has only fair picture quality.
Movies & TV
8.0
5.9
7.13/10
CONTRAST
6.71/10
7.1/10
BLACK UNIFORMITY
6.9/10
7.0/10
UPSCALING
7.5/10
Yes
HDR10 SUPPORT
Yes
Yes
HDR10+ SUPPORT
Yes
Yes
DOLBY VISION SUPPORT
No
The Hisense U7K (LCD) is very good for movies & TV, while the Samsung AU8000 (LCD) is poor.
The Hisense U7K outperforms the Samsung AU8000 in movie and cinematic TV watching due to its superior contrast ratio and black uniformity, which are essential for deep blacks and high picture quality in dark scenes. The Samsung AU8000, despite having a fair contrast and black uniformity, lacks local dimming which can improve contrast in various parts of the screen, making it less suited for movies that often have dark content.
Gaming
8.7
5.8
8.0/10
RESPONSE TIME SCORE
5.9/10
8.0/10
INPUT LAG SCORE
10.0/10
3.5/10
MOTION PROCESSING
6.0/10
84.0/100
GAMING LOCAL DIMMING
0.0/100
8.2/10
GAME HDR BRIGHTNESS SCORE
5.8/10
The Hisense U7K (LCD) is very good for gaming, while the Samsung AU8000 (LCD) is poor.
Cartoons & Animation
8.7
6.9
8.4/10
COLOR GAMUT SCORE
6.1/10
8.3/10
COLOR VOLUME SCORE
6.3/10
8.4/10
SDR BRIGHTNESS SCORE
7.1/10
8.8/10
COLORS OUT OF THE BOX SCORE
7.2/10
7.5/10
GRAY UNIFORMITY
6.8/10
The Hisense U7K (LCD) is very good for cartoons & animation, while the Samsung AU8000 (LCD) is only fair.
The Hisense U7K is rated as having 'Very Good' colors out of the box and color gamut, contributing to vibrant and accurate colors for cartoons and animation viewing. On the other hand, the Samsung AU8000 has only 'Good' and 'Fair' for these factors, respectively, which means it may not display animated content as vividly or accurately as the Hisense U7K.
News, Talk, & Other TV
8.3
6.7
8.4/10
SDR BRIGHTNESS SCORE
7.1/10
7.0/10
UPSCALING
7.5/10
The Hisense U7K (LCD) is very good for news, talk, & other TV, while the Samsung AU8000 (LCD) is only fair.
The Hisense U7K offers better upscaling and SDR brightness, making it very good for watching news and TV programs as these qualities ensure clear images and vivid colors even in lower resolution content. In comparison, the Samsung AU8000, while providing good upscaling, lacks local dimming and has less impressive SDR brightness and colors out of the box, hence it's only considered fair for the same type of content.
Bright Room
8.0
6.3
6.1/10
VIEWING ANGLE
5.5/10
8.4/10
SDR BRIGHTNESS SCORE
7.1/10
7.8/10
HDR BRIGHTNESS SCORE
5.7/10
8.8/10
REFLECTIONS SCORE
7.8/10
The Hisense U7K (LCD) is very good for bright room, while the Samsung AU8000 (LCD) is only fair.
The Hisense U7K performs better in a bright room mainly because it has higher SDR and HDR brightness, along with better handling of reflections, compared to the Samsung AU8000, which has lower brightness in both SDR and HDR and is less effective at reducing glare from lights and windows. While both have a good contrast that's important for picture quality, the superior brightness and reflection handling of the Hisense U7K offer a more comfortable viewing experience in well-lit environments.
Cost
$898
$948
$400
$600
$800
$1,000
$1,200
$1,400
The Hisense U7K (LCD) has a price of $898 and the Samsung AU8000 (LCD) costs $948.
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Key similarities
Sports
6.4
6.5
3.5/10
MOTION PROCESSING
6.0/10
144Hz
REFRESH RATE
60Hz
8.0/10
INPUT LAG SCORE
10.0/10
7.0/10
UPSCALING
7.5/10
8.4/10
SDR BRIGHTNESS SCORE
7.1/10
Yes
HLG SUPPORT
Yes
The Samsung AU8000 (LCD) and Hisense U7K (LCD) are both only fair for sports.
The Hisense U7K offers better motion processing, which is crucial for fluid action during sports, but its viewing angles are narrower, potentially limiting the experience for off-center viewers. The Samsung AU8000, on the other hand, handles reflections more effectively, providing a clearer image in bright rooms, although, its response time is slower, meaning motion may appear blurrier during fast sports action.
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How the Hisense U7K (LCD) and the Samsung AU8000 (LCD) compare to other TVs
Spec Comparison
 |  | |
| Hisense U7K (LCD) | Samsung AU8000 (LCD) |
GENERAL | |||
|---|---|---|---|
| Price | |||
$898 | $948 | ||
Brand | |||
Brand | Hisense | Samsung | |
Release Date | |||
Release Date | August 1, 2023 | March 5, 2021 | |
Full name | |||
Full name | 75U7K | UN75AU8000 | |
Screen Size | |||
Screen Size | 75" | 75" | |
Screen Resolution | |||
Screen Resolution | 4K | 4K | |
TV FEATURES | |||
|---|---|---|---|
Operating System | |||
Operating System | Google TV | Tizen | |
Sound Quality Score | |||
Sound Quality Score | 7/10 | 6/10 | |
NextGen Ready | |||
NextGen Ready | Yes | No | |
HDMI Ports | |||
HDMI Ports | 4 | 3 | |
Coax Ports | |||
Coax Ports | 1 | 1 | |
DISPLAY QUALITY SCORES | |||
|---|---|---|---|
Picture Quality Score | |||
Picture Quality Score | 8/10 | 6.6/10 | |
Bright Room Score | |||
Bright Room Score | 8/10 | 6.4/10 | |
Gaming Score | |||
Gaming Score | 8.8/10 | 5.8/10 | |
Movies & TV Score | |||
Movies & TV Score | 8.1/10 | 5.9/10 | |
Sports Score | |||
Sports Score | 6.5/10 | 6.5/10 | |
PHYSICAL | |||
|---|---|---|---|
Dimensions w/o Stand (H x W x D) | |||
Dimensions w/o Stand (H x W x D) | 38" x 65.9" x 3.1" | 37.8" x 66" x 1" | |
Dimensions with Stand (H x W) | |||
Dimensions with Stand (H x W) | 40.4" x 65.9" | 39.5" x 66" | |
Weight without Stand | |||
Weight without Stand | 62.4 lbs | 70.8 lbs | |
VESA Mount | |||
VESA Mount | 400 x 400 | 400 x 400 | |
DISPLAY | |||
|---|---|---|---|
Color Depth | |||
Color Depth | 10 bit | 10 bit | |
Black Frame Insertion | |||
Black Frame Insertion | Yes | Yes | |
Auto Low Latency Mode | |||
Auto Low Latency Mode | Yes | Yes | |
Contrast | |||
Contrast | 7.1/10 | 6.7/10 | |
Local Dimming | |||
Local Dimming | 7.6/10 | 2.5/10 | |
SOUND | |||
|---|---|---|---|
Speaker Setup | |||
Speaker Setup | 2.1.2 | 2.0 | |
Speaker Power | |||
Speaker Power | 50 W | 20 W | |
Dolby Atmos | |||
Dolby Atmos | Yes | Bypass only | |
DTS:X | |||
DTS:X | Yes | No | |
Shopping
Samsung AU8000 (LCD)
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Dig into reviews and images
USA Today
Michael Desjardin | April 2023
"To put it directly: you’d never see a mid-range 4K TV hitting this black levels half a decade ago. AU8000 plays the part of a higher-end TV thanks to its sleek design. If you’re upgrading to a smart TV for the first time, the software is a great way to dip your toes in the streaming water."
Get a great deal on the Hisense U7K (LCD) or the Samsung AU8000 (LCD)
About Hisense
Hisense, a Chinese TV manufacturer, entered the US market in approximately 2011 and has since acquired TV divisions from various companies such as Toshiba, Sharp, Hitachi, and NEC. Currently ranking as the fourth largest vendor in terms of sales volume, Hisense aims to capture a wide range of TV budget segments. They offer exceptional value with TVs that often outperform their competitors at similar price points, making them a compelling choice for consumers. In the US, they use Google TV as their smart TV software which provides the largest app selection and a very modern user interface, however it is not as user friendly as the software from other vendors.
About Samsung
Samsung, a South Korean electronics manufacturer, holds the title of being the largest global TV vendor in terms of units sold. They offer a diverse lineup of TV products that cater to various budget ranges. A notable achievement in recent years is the development of Quantum Dots, a technology that enhances color reproduction, resulting in richer and more vibrant hues. Samsung TVs are well-regarded for their high manufacturing quality and user-friendly software, making them an excellent choice for consumers seeking an intuitive viewing experience.
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