Based on the comparison, the Hisense U7K is a better choice if you're looking for higher performance in gaming and for watching movies. It has a higher overall picture quality and is particularly better for dark rooms. Conversely, the LG NANO75 may be a better option if you are looking for a more affordable TV, as it is often significantly less expensive. However, it won't perform as well in a bright room and has lower picture quality in general. Additionally, the Hisense U7K comes with a 144Hz screen and is capable of providing smoother motion for fast-paced content, whereas the LG NANO75 has a 60Hz screen, which may not be as smooth for gaming or action-packed scenes. Give Feedback
this description is based on the product variant with some specs and product variant with some specs. At the time of writing, the variant with some specs cost some dollars and the variant with some specs cost some dollars.
Advantages of the Hisense U7K (LCD)
Very good for bright room
Good for dark room
Very good for gaming
Very good for movies & TV
Very good for news, talk, & other TV
Very good for cartoons & animation
Good for use as monitor
Very good reflections
Advantages of the LG NANO75 (LCD)
Good motion processing
Key differences
Picture Quality
7.9/10
5.6/10
7.13/10
CONTRAST
4.97/10
8.3/10
COLOR VOLUME SCORE
5.8/10
miniLED FALD
PANEL TYPE
LED
ADS / IPS
PANEL SUB-TYPE
IPS
The Hisense U7K (LCD) has good picture quality, while the LG NANO75 (LCD) has poor picture quality.
Movies & TV
8.0/10
5.2/10
7.13/10
CONTRAST
4.97/10
7.1/10
BLACK UNIFORMITY
5.0/10
7.0/10
UPSCALING
7.5/10
Yes
HDR10 SUPPORT
Yes
Yes
HDR10+ SUPPORT
No
Yes
DOLBY VISION SUPPORT
No
The Hisense U7K (LCD) is very good for movies & TV, while the LG NANO75 (LCD) is poor.
The Hisense U7K provides a superior movie and cinematic experience compared to the LG NANO75 due to its excellent contrast, effective local dimming, and high black uniformity, which are crucial for deep black levels and minimizing blooming around bright objects in dark scenes.
Gaming
8.7/10
5.7/10
8.0/10
RESPONSE TIME SCORE
6.1/10
8.0/10
INPUT LAG SCORE
10.0/10
3.5/10
MOTION PROCESSING
7.5/10
84.0/100
GAMING LOCAL DIMMING
0.0/100
8.2/10
GAME HDR BRIGHTNESS SCORE
5.7/10
The Hisense U7K (LCD) is very good for gaming, while the LG NANO75 (LCD) is poor.
Cartoons & Animation
8.7/10
5.9/10
8.4/10
COLOR GAMUT SCORE
6.5/10
8.3/10
COLOR VOLUME SCORE
5.8/10
8.4/10
SDR BRIGHTNESS SCORE
5.8/10
8.8/10
COLORS OUT OF THE BOX SCORE
7.7/10
7.5/10
GRAY UNIFORMITY
6.0/10
The Hisense U7K (LCD) is very good for cartoons & animation, while the LG NANO75 (LCD) is poor.
The Hisense U7K displays cartoons and animation effectively because it has very good color performance right out of the box and a wide color gamut, contributing to more vibrant and accurate colors. In contrast, the LG NANO75 falls short in animation display due to its only good color accuracy out of the box and a limited color gamut which results in less vivid colors and narrower color representation.
News, Talk, & Other TV
8.3/10
6.1/10
8.4/10
SDR BRIGHTNESS SCORE
5.8/10
7.0/10
UPSCALING
7.5/10
The Hisense U7K (LCD) is very good for news, talk, & other TV, while the LG NANO75 (LCD) is only fair.
The Hisense U7K stands out for watching news and TV programs due to its very good SDR brightness, enhancing visibility even in well-lit rooms, and its superior upscaling which ensures lower resolution content looks crisp. In contrast, the LG NANO75 falls short with less impressive SDR brightness that could struggle in bright conditions and fair colors out of the box, which may not appear as vibrant or accurate without adjustment.
Bright Room
8.0/10
5.8/10
6.1/10
VIEWING ANGLE
6.8/10
8.4/10
SDR BRIGHTNESS SCORE
5.8/10
7.8/10
HDR BRIGHTNESS SCORE
5.5/10
8.8/10
REFLECTIONS SCORE
7.8/10
The Hisense U7K (LCD) is very good for bright room, while the LG NANO75 (LCD) is poor.
Cost
$898
$1,290
$0
$500
$1,000
$1,500
$2,000
The Hisense U7K (LCD) has a price of $898 and the LG NANO75 (LCD) costs $1,290.
The LG NANO75 (LCD) and Hisense U7K (LCD) are both only fair for sports.
The Hisense U7K performs better in motion processing and response time, which are essential for sports watching, leading to smoother motion during fast scenes, but has a narrower viewing angle and stronger reflections that could interfere with visibility in well-lit rooms or from the side. The LG NANO75 offers wider viewing angles, making it a better choice for group viewing, but falls short in motion clarity and speed of response, which may result in motion blur during fast sports action, though it manages reflections better making it a more suitable option for bright rooms.
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How the Hisense U7K (LCD) and the LG NANO75 (LCD) compare to other TVs
Spec Comparison
Hisense U7K (LCD)
LG NANO75 (LCD)
GENERAL
Price
Price
$898
$1,290
Brand
Brand
Hisense
LG
Release Date
Release Date
August 1, 2023
March 5, 2022
Full name
Full name
75U7K
75NANO75
Screen Size
Screen Size
75"
75"
Screen Resolution
Screen Resolution
4K
4K
Screen Type
Screen Type
LCD
LCD
Screen Sub-type
Screen Sub-type
miniLED FALD ADS / IPS
LED IPS
Smart TV
Smart TV
Yes
Yes
TV FEATURES
Operating System
Operating System
Google TV
webOS
Sound Quality Score
Sound Quality Score
7/10
6.1/10
NextGen Ready
NextGen Ready
Yes
No
HDMI Ports
HDMI Ports
4
3
Coax Ports
Coax Ports
1
1
Refresh Rate
Refresh Rate
144Hz
60Hz
Variable Refresh Rate
Variable Refresh Rate
Yes
No
HDR Supported formats
HDR Supported formats
HDR10, HDR10+, Dolby Vision, HLG
HDR10, HLG
Accessibility
Accessibility
Voice Commands
None
DISPLAY QUALITY SCORES
Picture Quality Score
Picture Quality Score
8/10
5.7/10
Bright Room Score
Bright Room Score
8/10
5.8/10
Gaming Score
Gaming Score
8.8/10
5.7/10
Movies & TV Score
Movies & TV Score
8.1/10
5.3/10
Sports Score
Sports Score
6.5/10
6.7/10
News, Talk, & Other TV Score
News, Talk, & Other TV Score
8.3/10
6.2/10
Cartoons & Animation Score
Cartoons & Animation Score
8.7/10
6/10
Use as Monitor Score
Use as Monitor Score
8/10
6.6/10
PHYSICAL
Dimensions w/o Stand (H x W x D)
Dimensions w/o Stand (H x W x D)
38" x 65.9" x 3.1"
38" x 66.1" x 2.4"
Dimensions with Stand (H x W)
Dimensions with Stand (H x W)
40.4" x 65.9"
40.4" x 66.1"
Weight without Stand
Weight without Stand
62.4 lbs
69.2 lbs
VESA Mount
VESA Mount
400 x 400
400 x 400
DISPLAY
Color Depth
Color Depth
10 bit
10 bit
Black Frame Insertion
Black Frame Insertion
Yes
No
Auto Low Latency Mode
Auto Low Latency Mode
Yes
Yes
Contrast
Contrast
7.1/10
5/10
Local Dimming
Local Dimming
7.6/10
2.5/10
Gaming Local Dimming
Gaming Local Dimming
8.4/100
0/100
Game HDR Brightness Score
Game HDR Brightness Score
8.3/10
5.8/10
SDR Brightness Score
SDR Brightness Score
8.4/10
5.8/10
HDR Brightness Score
HDR Brightness Score
7.8/10
5.6/10
Gray Uniformity
Gray Uniformity
7.5/10
6/10
Black Uniformity
Black Uniformity
7.1/10
5.1/10
Viewing Angle
Viewing Angle
6.2/10
6.8/10
Reflections Score
Reflections Score
8.8/10
7.9/10
Upscaling
Upscaling
7/10
7.5/10
Motion Processing
Motion Processing
3.6/10
7.5/10
Color Gamut Score
Color Gamut Score
8.5/10
6.6/10
Color Volume Score
Color Volume Score
8.3/10
5.9/10
Response Time Score
Response Time Score
8/10
6.1/10
Input Lag Score
Input Lag Score
8/10
10/10
Colors Out of the Box Score
Colors Out of the Box Score
8.8/10
7.7/10
Quality Control
Quality Control
5.6/10
7/10
Chroma Subsampling Score
Chroma Subsampling Score
10/10
7/10
SOUND
Speaker Setup
Speaker Setup
2.1.2
2.0
Speaker Power
Speaker Power
50 W
20 W
Dolby Atmos
Dolby Atmos
Yes
Yes
DTS:X
DTS:X
Yes
No
Get a great deal on the Hisense U7K (LCD) or the LG NANO75 (LCD)
About Hisense
Hisense, a Chinese TV manufacturer, entered the US market in approximately 2011 and has since acquired TV divisions from various companies such as Toshiba, Sharp, Hitachi, and NEC. Currently ranking as the fourth largest vendor in terms of sales volume, Hisense aims to capture a wide range of TV budget segments. They offer exceptional value with TVs that often outperform their competitors at similar price points, making them a compelling choice for consumers. In the US, they use Google TV as their smart TV software which provides the largest app selection and a very modern user interface, however it is not as user friendly as the software from other vendors.
About LG
LG, a prominent TV brand from Korea, has played a significant role in popularizing OLED TVs. OLED technology is hailed as the future of TV technology. Their TVs employ WebOS, a proprietary smart TV software that not only offers seamless functionality but also includes gaming-specific features, earning praise from players worldwide. Often regarded as the gateway to unparalleled viewing experiences, LG's mid-range OLEDs come highly recommended, making them a worthwhile investment for those willing to stretch their budget for superior quality.
This information was produced and vetted by the PerfectRec TVs team. We are a product research and recommendation organization that meticulously reviews and evaluates the latest TV information and makes it digestible for you.
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