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Updated January 10, 2024·
If you're seeking a more budget-friendly option with good gaming performance and a bright display suitable for well-lit rooms, the Hisense U8G is a solid choice. However, it doesn't perform as well for sports content and has a narrower viewing angle. On the other hand, if you're willing to invest in a higher-quality viewing experience, especially for movies and series, the Samsung S90C might be preferable. It has excellent dark room performance and wide viewing angles, making it great for varied viewing scenarios. The Samsung S90C is newer and offers better reflection handling but comes at a premium price compared to the Hisense U8G. Give Feedback
this description is based on the product variant with some specs and product variant with some specs. At the time of writing, the variant with some specs cost some dollars and the variant with some specs cost some dollars.
Advantages of the Hisense U8G (LCD)
- The Hisense U8G (LCD) has no clear advantages over the Samsung S90C (OLED).
Advantages of the Samsung S90C (OLED)
- Excellent for dark room
- Best in class for gaming
- Excellent for movies & TV
- Very good for sports
- Excellent for news, talk, & other TV
- Excellent for cartoons & animation
- Excellent for use as monitor
- Very good for upscaling
- Very good motion processing
- Best in class viewing angle
- Best in class reflections
Key differences
Picture Quality
8.0
9.4
7.63/10
CONTRAST
10.00/10
7.7/10
COLOR VOLUME SCORE
9.2/10
LED FALD
PANEL TYPE
RGB OLED
VA
PANEL SUB-TYPE
QD-OLED
The Samsung S90C (OLED) has excellent picture quality, while the Hisense U8G (LCD) has very good picture quality.
Movies & TV
8.0
9.4
7.63/10
CONTRAST
10.00/10
7.2/10
BLACK UNIFORMITY
10.0/10
7.5/10
UPSCALING
8.0/10
Yes
HDR10 SUPPORT
Yes
Yes
HDR10+ SUPPORT
Yes
Yes
DOLBY VISION SUPPORT
No
The Samsung S90C (OLED) is excellent for movies & TV, while the Hisense U8G (LCD) is very good.
The Samsung S90C provides superior contrast, perfect black uniformity, and exceptional viewing angles, due to its OLED technology, which allows individual pixels to turn off completely for true blacks, making it excellent for movie watching. On the other hand, the Hisense U8G, with its high contrast and effective local dimming feature for an LCD, also delivers a very good movie experience, but its performance in black uniformity and viewing angles is not as strong as the Samsung's OLED technology.
Sports
6.4
8.7
3.9/10
MOTION PROCESSING
8.2/10
120Hz
REFRESH RATE
144Hz
7.6/10
INPUT LAG SCORE
10.0/10
7.5/10
UPSCALING
8.0/10
8.8/10
SDR BRIGHTNESS SCORE
7.8/10
Yes
HLG SUPPORT
Yes
The Samsung S90C (OLED) is very good for sports, while the Hisense U8G (LCD) is only fair.
The Samsung S90C OLED boasts superior response times and motion processing for watching sports, resulting in smoother action with minimal blur, and its reflections handling and wide viewing angles allow for a clearer picture in various room conditions. In contrast, the Hisense U8G LCD, while fair for sports, might show more motion blur and have a more limited viewing angle, which can impact the viewing experience for those not sitting directly in front of the TV, and its reflection handling, although good, is not on par with the Samsung S90C.
Gaming
8.3
10.0
8.1/10
RESPONSE TIME SCORE
10.0/10
7.6/10
INPUT LAG SCORE
10.0/10
3.9/10
MOTION PROCESSING
8.2/10
80.0/100
GAMING LOCAL DIMMING
100.0/100
8.6/10
GAME HDR BRIGHTNESS SCORE
8.4/10
The Samsung S90C (OLED) is best in class for gaming, while the Hisense U8G (LCD) is very good.
The Hisense U8G, with a 120Hz refresh rate and good marks in response time and input lag, is a solid gaming TV, but the Samsung S90C surpasses it with a higher 144Hz refresh rate and the best ratings in both response time and input lag, providing an exceptionally fluid gaming experience.
Cartoons & Animation
8.6
9.3
8.1/10
COLOR GAMUT SCORE
9.2/10
7.7/10
COLOR VOLUME SCORE
9.2/10
8.8/10
SDR BRIGHTNESS SCORE
7.8/10
9.0/10
COLORS OUT OF THE BOX SCORE
8.8/10
6.4/10
GRAY UNIFORMITY
9.8/10
The Samsung S90C (OLED) is excellent for cartoons & animation, while the Hisense U8G (LCD) is very good.
The Hisense U8G (LCD) provides excellent colors out of the box and a very good color gamut, ensuring vibrant animations, but its qualities are slightly overshadowed by the Samsung S90C (OLED) which offers very good colors right away and an excellent color gamut, which translates to a richer and more vivid cartoon and animation viewing experience.
News, Talk, & Other TV
8.6
9.1
8.8/10
SDR BRIGHTNESS SCORE
7.8/10
7.5/10
UPSCALING
8.0/10
The Samsung S90C (OLED) is excellent for news, talk, & other TV, while the Hisense U8G (LCD) is very good.
Cost
$1,707
$1,375
$500
$1,000
$1,500
$2,000
$2,500
$3,000
The Hisense U8G (LCD) has a price of $1,707 and the Samsung S90C (OLED) costs $1,375.
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Key similarities
Bright Room
8.9
8.5
5.3/10
VIEWING ANGLE
10.0/10
8.8/10
SDR BRIGHTNESS SCORE
7.8/10
8.4/10
HDR BRIGHTNESS SCORE
8.0/10
8.6/10
REFLECTIONS SCORE
10.0/10
The Hisense U8G (LCD) and Samsung S90C (OLED) are both very good for bright room.
The Hisense U8G, with its very good SDR and HDR brightness and reflections handling, excels in bright room conditions mainly due to its strong peak brightness and effective reflection handling capabilities. The Samsung S90C, with superior contrast, excellent color gamut and color volume, and the best reflections handling, provides stellar performance in bright rooms by maintaining vivid colors and reducing glare more effectively.
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How the Hisense U8G (LCD) and the Samsung S90C (OLED) compare to other TVs
Spec Comparison
 |  | |
| Hisense U8G (LCD) | Samsung S90C (OLED) |
GENERAL | |||
|---|---|---|---|
| Price | |||
$1,707 | $1,375 | ||
Brand | |||
Brand | Hisense | Samsung | |
Release Date | |||
Release Date | May 2, 2021 | April 11, 2023 | |
Full name | |||
Full name | 65U8G | QN65S90C | |
Screen Size | |||
Screen Size | 65" | 65" | |
Screen Resolution | |||
Screen Resolution | 4K | 4K | |
TV FEATURES | |||
|---|---|---|---|
Operating System | |||
Operating System | Android TV | Tizen | |
Sound Quality Score | |||
Sound Quality Score | 7.5/10 | 6.4/10 | |
NextGen Ready | |||
NextGen Ready | No | Yes | |
HDMI Ports | |||
HDMI Ports | 4 | 4 | |
Coax Ports | |||
Coax Ports | 1 | 1 | |
DISPLAY QUALITY SCORES | |||
|---|---|---|---|
Picture Quality Score | |||
Picture Quality Score | 8.1/10 | 9.4/10 | |
Bright Room Score | |||
Bright Room Score | 8.9/10 | 8.6/10 | |
Gaming Score | |||
Gaming Score | 8.3/10 | 10/10 | |
Movies & TV Score | |||
Movies & TV Score | 8.1/10 | 9.5/10 | |
Sports Score | |||
Sports Score | 6.4/10 | 8.8/10 | |
PHYSICAL | |||
|---|---|---|---|
Dimensions w/o Stand (H x W x D) | |||
Dimensions w/o Stand (H x W x D) | 33.1" x 57.1" x 4.1" | 32.7" x 56.9" x 1.6" | |
Dimensions with Stand (H x W) | |||
Dimensions with Stand (H x W) | 35.6" x 57.1" | 35.3" x 56.9" | |
Weight without Stand | |||
Weight without Stand | 53.4 lbs | Unknown | |
VESA Mount | |||
VESA Mount | 400 x 400 | 300 x 200 | |
DISPLAY | |||
|---|---|---|---|
Color Depth | |||
Color Depth | 10 bit | 10 bit | |
Black Frame Insertion | |||
Black Frame Insertion | Yes | Yes | |
Auto Low Latency Mode | |||
Auto Low Latency Mode | Yes | Yes | |
Contrast | |||
Contrast | 7.6/10 | 10/10 | |
Local Dimming | |||
Local Dimming | 8/10 | 10/10 | |
SOUND | |||
|---|---|---|---|
Speaker Setup | |||
Speaker Setup | 2.0 | 2.1 | |
Speaker Power | |||
Speaker Power | 20 W | Unknown | |
Dolby Atmos | |||
Dolby Atmos | Yes | Yes | |
DTS:X | |||
DTS:X | Yes, Bypass only | No | |
Shopping
Samsung S90C (OLED)
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Techradar
John Archer | August 2023
"Samsung S90C is the company's attempt at making its QD-OLED technology more affordable. You get high-end pictures, great processing, top gaming tech, and a sharp design."
Get a great deal on the Hisense U8G (LCD) or the Samsung S90C (OLED)
About Hisense
Hisense, a Chinese TV manufacturer, entered the US market in approximately 2011 and has since acquired TV divisions from various companies such as Toshiba, Sharp, Hitachi, and NEC. Currently ranking as the fourth largest vendor in terms of sales volume, Hisense aims to capture a wide range of TV budget segments. They offer exceptional value with TVs that often outperform their competitors at similar price points, making them a compelling choice for consumers. In the US, they use Google TV as their smart TV software which provides the largest app selection and a very modern user interface, however it is not as user friendly as the software from other vendors.
About Samsung
Samsung, a South Korean electronics manufacturer, holds the title of being the largest global TV vendor in terms of units sold. They offer a diverse lineup of TV products that cater to various budget ranges. A notable achievement in recent years is the development of Quantum Dots, a technology that enhances color reproduction, resulting in richer and more vibrant hues. Samsung TVs are well-regarded for their high manufacturing quality and user-friendly software, making them an excellent choice for consumers seeking an intuitive viewing experience.
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This information was produced and vetted by the PerfectRec TVs team. We are a product research and recommendation organization that meticulously reviews and evaluates the latest TV information and makes it digestible for you.
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