Hisense U7K (LCD) vs Samsung QN85B (LCD)

The Hisense U7K offers a stronger contrast and black uniformity, which are crucial for deep black levels and high contrast scenes typically present in movies and cinematic TV, whereas the Samsung QN85B, while still good, falls behind in these areas but offers better viewing angles, making it more versatile for wider seating arrangements. Colors out of the box, color volume, and gray uniformity are somewhat important and both TVs perform very well, but the Samsung provides somewhat better viewing angles, which is important when watching with a group or in wide spaces.

The Samsung QN85B's better motion processing and response time provide a smoother experience for fast-paced sports action compared to the Hisense U7K, while its broader viewing angles ensure a consistent picture when viewed from the side. Both handle reflections well, which helps when watching games in bright rooms, but the Samsung does a better job at displaying uniform grays, which is important for sports with large uniform fields such as soccer or football.

The Hisense U7K is noted for its very good response time and good input lag, which translates to its strong performance for gaming in terms of quick screen changes and minimizing delay between user actions and on-screen reactions. In contrast, the Samsung QN85B also boasts a very good response time but elevates the gaming experience with the best input lag, further reducing the response time between players' inputs and the game's response, making it particularly attractive for fast-paced gaming.

The Hisense U7K displays vibrant colors right out of the box and offers a wide color gamut, which is crucial for animated content, while the Samsung QN85B, though providing good color accuracy and gamut, excels in delivering brighter images, beneficial for cartoons and animation in well-lit rooms. Both TVs have adequate color volume and gray uniformity, but the Hisense U7K stands out with its contrast, which enhances the depth of colors for animation, whereas the QN85B may offer more consistent colors across various brightness levels.

The Hisense U7K has very good SDR brightness, making it suitable for bright rooms, while the Samsung QN85B excels in this regard with excellent SDR brightness, providing superior visibility in well-lit environments. Both models handle reflections very well, minimizing glare, but the Samsung QN85B pulls ahead with slightly better scores in color volume and color gamut, offering more vibrant and varied on-screen colors for an enhanced viewing experience in bright conditions.

The Hisense U7K delivers very good upscaling and SDR brightness, which are important for watching news and other TV programs in different resolutions and varied lighting conditions, while also boasting very good performance in colors out of the box and color gamut, enhancing immediate viewing pleasure without the need for extensive calibration. In comparison, the Samsung QN85B provides excellent SDR brightness that ensures clear images in bright rooms and likewise has very good upscaling to keep lower-resolution content looking sharp, with its colors out of the box and local dimming being decent, but it stands out with a wider viewing angle, making it a better fit for rooms where viewers are spread out.