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QN43QN90B
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KD-43X85J
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What we think

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The PerfectRec TV team Learn more
Updated January 10, 2024·

The Samsung QN90B is a premium-priced TV that performs exceptionally well in bright rooms, making it a great choice if you often watch TV during the day or have lots of windows. It offers superior contrast and brightness, enhanced gaming experiences, and is equipped with speakers that support Dolby Atmos for immersive sound. On the other hand, the Sony X85J comes at an upper-midrange price and while it performs decently in bright conditions, it's not on par with the Samsung in this regard. However, for watching movies and sports, it still offers good performance and great upscaling for lower resolution content. It is also capable of handling reflections well, which is beneficial in bright rooms. The Sony X85J does not include built-in Dolby Atmos support and has a less striking contrast compared to the Samsung QN90B. If you prioritize a high-quality viewing experience and gaming and are willing to pay for premium features, the Samsung QN90B is the better option. If you are more price-sensitive but still want a solid all-around TV for various types of content, the Sony X85J could be more suitable. Give Feedback

this description is based on the product variant with some specs and product variant with some specs. At the time of writing, the variant with some specs cost some dollars and the variant with some specs cost some dollars.
Advantages of the Samsung QN90B (LCD)
  • Best in class for bright room
  • Good for dark room
  • Very good for gaming
  • Very good for movies & TV
  • Excellent for news, talk, & other TV
  • Very good for use as monitor
  • Good viewing angle
  • Excellent reflections
Advantages of the Sony X85J (LCD)
  • Best in class for upscaling
  • Best in class motion processing

Key differences

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Picture Quality

8.2
QN43QN90B
KD-43X85J
7.3
7.00/10
CONTRAST
7.88/10
8.2/10
COLOR VOLUME SCORE
7.3/10
miniLED FALD
PANEL TYPE
LED
VA
PANEL SUB-TYPE
VA
The Samsung QN90B (LCD) has very good picture quality, while the Sony X85J (LCD) has good picture quality.

Movies & TV

8.1
QN43QN90B
KD-43X85J
6.5
7.00/10
CONTRAST
7.88/10
7.0/10
BLACK UNIFORMITY
6.9/10
8.0/10
UPSCALING
10.0/10
Yes
HDR10 SUPPORT
Yes
Yes
HDR10+ SUPPORT
No
No
DOLBY VISION SUPPORT
Yes
The Samsung QN90B (LCD) is very good for movies & TV, while the Sony X85J (LCD) is only fair.

Gaming

8.8
QN43QN90B
KD-43X85J
7.6
8.3/10
RESPONSE TIME SCORE
7.8/10
10.0/10
INPUT LAG SCORE
7.6/10
8.0/10
MOTION PROCESSING
10.0/10
70.0/100
GAMING LOCAL DIMMING
0.0/100
9.3/10
GAME HDR BRIGHTNESS SCORE
7.5/10
The Samsung QN90B (LCD) is very good for gaming, while the Sony X85J (LCD) is good.

News, Talk, & Other TV

9.0
QN43QN90B
KD-43X85J
8.2
9.4/10
SDR BRIGHTNESS SCORE
8.5/10
8.0/10
UPSCALING
10.0/10
The Samsung QN90B (LCD) is excellent for news, talk, & other TV, while the Sony X85J (LCD) is very good.

Bright Room

9.7
QN43QN90B
KD-43X85J
7.3
7.4/10
VIEWING ANGLE
5.3/10
9.4/10
SDR BRIGHTNESS SCORE
8.5/10
9.3/10
HDR BRIGHTNESS SCORE
7.1/10
9.0/10
REFLECTIONS SCORE
5.9/10
The Samsung QN90B (LCD) is best in class for bright room, while the Sony X85J (LCD) is good.

Cost

$998
QN43QN90B
KD-43X85J
$750
Product image
Product image

$400

$600

$800

$1,000

$1,200

$1,400

$1,600

The Samsung QN90B (LCD) has a price of $998 and the Sony X85J (LCD) costs $750.
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Key similarities

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Sports

7.1
QN43QN90B
KD-43X85J
7.2
8.0/10
MOTION PROCESSING
10.0/10
144Hz
REFRESH RATE
120Hz
10.0/10
INPUT LAG SCORE
7.6/10
8.0/10
UPSCALING
10.0/10
9.4/10
SDR BRIGHTNESS SCORE
8.5/10
Yes
HLG SUPPORT
Yes
The Sony X85J (LCD) and Samsung QN90B (LCD) are both good for sports.

Cartoons & Animation

8.8
QN43QN90B
KD-43X85J
8.6
7.8/10
COLOR GAMUT SCORE
7.3/10
8.2/10
COLOR VOLUME SCORE
7.3/10
9.4/10
SDR BRIGHTNESS SCORE
8.5/10
9.5/10
COLORS OUT OF THE BOX SCORE
9.1/10
6.6/10
GRAY UNIFORMITY
8.2/10
The Samsung QN90B (LCD) and Sony X85J (LCD) are both very good for cartoons & animation.

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How the Samsung QN90B (LCD) and the Sony X85J (LCD) compare to other TVs

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Spec Comparison

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Samsung QN90B (LCD)Sony X85J (LCD)
Samsung QN90B (LCD)Sony X85J (LCD)

GENERAL

Price
$998
$750
Brand
SamsungSony
Release Date
March 1, 2022April 1, 2021
Full name
QN43QN90BKD-43X85J
Screen Size
43"43"
Screen Resolution
4K4K

TV FEATURES

Operating System
TizenAndroid TV
Sound Quality Score
8.3/107.5/10
NextGen Ready
YesYes
HDMI Ports
44
Coax Ports
11

DISPLAY QUALITY SCORES

Picture Quality Score
8.2/107.3/10
Bright Room Score
9.8/107.4/10
Gaming Score
8.9/107.6/10
Movies & TV Score
8.1/106.6/10
Sports Score
7.2/107.3/10

PHYSICAL

Dimensions w/o Stand (H x W x D)
22" x 37.8" x 1.1"22.2" x 38" x 2.7"
Dimensions with Stand (H x W)
24.5" x 37.8"24.7" x 38"
Weight without Stand
20.3 lbs22.5 lbs
VESA Mount
200 x 200200 x 200

DISPLAY

Color Depth
10 bit10 bit
Black Frame Insertion
YesYes
Auto Low Latency Mode
YesYes
Contrast
7/107.9/10
Local Dimming
8/102.5/10

SOUND

Speaker Setup
2.02.0
Speaker Power
20 W20 W
Dolby Atmos
YesYes
DTS:X
NoUp to DTS Digital Surround, Bypass only

Shopping

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Samsung QN90B (LCD)

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Dig into reviews and images

USA Today

Michael Desjardin | October 2022
"The QN90B delivers one of the brightest pictures we’ve ever seen, showcasing HDR content better than just about every LCD/LED TV on the market. If all you’re planning on doing is watching cable TV, broadcast channels, and a fair share of streaming shows or movies, the QN90B is sure to impress. All four of the QN90B’s HDMI 2.1 ports support 4K gaming at 120fps a centerpiece feature of the Xbox Series X and PlayStation 5."

Get a great deal on the Samsung QN90B (LCD) or the Sony X85J (LCD)

About Samsung

Samsung, a South Korean electronics manufacturer, holds the title of being the largest global TV vendor in terms of units sold. They offer a diverse lineup of TV products that cater to various budget ranges. A notable achievement in recent years is the development of Quantum Dots, a technology that enhances color reproduction, resulting in richer and more vibrant hues. Samsung TVs are well-regarded for their high manufacturing quality and user-friendly software, making them an excellent choice for consumers seeking an intuitive viewing experience.

About Sony

Sony stands as a highly experienced and widely trusted TV manufacturer, earning a reputation that surpasses all others. A Japanese company, Sony has been making TVs for far longs than it has been making Playstation game consoles. Sony's high-end TVs are often regarded as the ultimate choice for videophiles, representing the epitome of quality, albeit at a premium price point. Renowned for their advanced and precise motion handling, as well as their cutting-edge local dimming algorithms, Sony consistently delivers unparalleled performance in these areas. They include Google TV software with all their TV sets, which grants access to the largest selection of apps available and they also include Bravia Core which is a movie streaming platform specifically for Sony TVs that offers higher picture quality by using more bandwidth.

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This information was produced and vetted by the PerfectRec TVs team. We are a product research and recommendation organization that meticulously reviews and evaluates the latest TV information and makes it digestible for you.

By the numbers

385
TVs evaluated
33,110
TVs stats compiled
21
Proprietary TVs ratings developed
132,030
Recommendations made
19,805
Consumer hours saved

About the TV team

Joe Golden, Ph.D

CEO and TVs Editor
Joe is an entrepreneur and lifelong electronics enthusiast with a Ph.D in Economics from the University of Michigan.

Jason Lew

Staff Expert & Software Engineer
Jason is a staff expert and software engineer that has been making laptop recommendations for 7 years and moderates one of the largest laptop subreddits.

Chandradeep Chowdhury

Staff Expert & Software Engineer
Chandradeep is a staff expert and software engineer and expert in televisions and monitors. He’s been making monitor recommendations for ten years.

Jaime Roldán

TVs Expert
Jaime is a Colombia-based TV expert. He is an electronics engineer with 8 years of experience in the telecom sector and has been making TV recommendations for 12 years.

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