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What we think
The PerfectRec TV team Learn more
Updated January 10, 2024·
If you are looking for a TV that excels in a variety of conditions, including a bright room, the Sony X90K is the better choice, as it performs well in a bright room and has good overall picture quality. This TV would also be especially great for gaming and watching movies or series with its higher performance in these areas. However, it is typically more expensive. On the other hand, the LG UR9000 is more budget-friendly, and while its overall picture quality isn't as strong as the Sony's, it still performs decently for sports and has satisfactory performance for watching news, cartoons, and general TV use. It may not be the best option for darker rooms due to its lower dark room performance. If you're on a tighter budget and mainly watch various content in well-lit rooms, the LG might suit your needs. Give Feedback
this description is based on the product variant with some specs and product variant with some specs. At the time of writing, the variant with some specs cost some dollars and the variant with some specs cost some dollars.
Advantages of the LG UR9000 (LCD)
- Good viewing angle
Advantages of the Sony X90K (LCD)
- Very good for bright room
- Good for dark room
- Very good for gaming
- Good for movies & TV
- Good for sports
- Very good for news, talk, & other TV
- Very good for cartoons & animation
- Good for use as monitor
- Best in class for upscaling
- Best in class motion processing
Key differences
Picture Quality
5.4
7.7
3.31/10
CONTRAST
7.38/10
6.0/10
COLOR VOLUME SCORE
7.8/10
LED
PANEL TYPE
LED FALD
IPS
PANEL SUB-TYPE
TBD
The Sony X90K (LCD) has good picture quality, while the LG UR9000 (LCD) has poor picture quality.
Movies & TV
5.1
7.5
3.31/10
CONTRAST
7.38/10
5.3/10
BLACK UNIFORMITY
6.1/10
5.7/10
UPSCALING
10.0/10
Yes
HDR10 SUPPORT
Yes
No
HDR10+ SUPPORT
No
No
DOLBY VISION SUPPORT
Yes
The Sony X90K (LCD) is good for movies & TV, while the LG UR9000 (LCD) is poor.
The LG UR9000 struggles with movie and cinematic TV viewing due to its poor contrast, ineffective local dimming, and weak black uniformity, which are crucial for deep blacks and high picture quality in dark scenes. The Sony X90K excels in the same aspects, offering great contrast, strong local dimming, and better black uniformity, resulting in a more immersive experience with richer, more accurate visuals during movie-watching.
Gaming
5.7
8.1
6.0/10
RESPONSE TIME SCORE
8.0/10
10.0/10
INPUT LAG SCORE
7.0/10
8.0/10
MOTION PROCESSING
10.0/10
15.0/100
GAMING LOCAL DIMMING
76.0/100
6.3/10
GAME HDR BRIGHTNESS SCORE
8.6/10
The Sony X90K (LCD) is very good for gaming, while the LG UR9000 (LCD) is poor.
The LG UR9000 has a lower response time and higher input lag which isn't ideal for gaming, leading to potential motion blur and delayed reaction to inputs. On the other hand, the Sony X90K, with its higher response time and lower input lag, delivers a sharper picture during fast action and more timely command execution, making it very suitable for gaming.
Cartoons & Animation
5.8
8.0
5.8/10
COLOR GAMUT SCORE
7.7/10
6.0/10
COLOR VOLUME SCORE
7.8/10
6.6/10
SDR BRIGHTNESS SCORE
8.7/10
8.5/10
COLORS OUT OF THE BOX SCORE
7.0/10
7.7/10
GRAY UNIFORMITY
6.6/10
The Sony X90K (LCD) is very good for cartoons & animation, while the LG UR9000 (LCD) is poor.
The LG UR9000 displays poor colors out of the box and has a limited color gamut which makes it less suitable for vibrant cartoons and animation. Whereas, the Sony X90K delivers good colors out of the box and a better color gamut, enhancing the viewing experience for content with rich and varied colors.
News, Talk, & Other TV
5.5
8.7
6.6/10
SDR BRIGHTNESS SCORE
8.7/10
5.7/10
UPSCALING
10.0/10
The Sony X90K (LCD) is very good for news, talk, & other TV, while the LG UR9000 (LCD) is poor.
The LG UR9000 has lower SDR brightness and less effective upscaling, making it perform poorly for watching news and TV programs, especially in well-lit rooms or for lower resolution content. In contrast, the Sony X90K's higher SDR brightness and superior upscaling ability ensure a very good experience when viewing everyday content like news and talk shows, even in brighter environments or with non-HD channels.
Bright Room
5.8
8.0
7.4/10
VIEWING ANGLE
5.4/10
6.6/10
SDR BRIGHTNESS SCORE
8.7/10
6.2/10
HDR BRIGHTNESS SCORE
8.3/10
6.6/10
REFLECTIONS SCORE
6.3/10
The Sony X90K (LCD) is very good for bright room, while the LG UR9000 (LCD) is poor.
The LG UR9000's lower brightness levels and poorer reflection handling make it less suitable for bright rooms compared to the Sony X90K, which offers much higher brightness and better control of reflections, providing a clearer and more vivid viewing experience in well-lit environments.
Cost
$547
$998
$200
$400
$600
$800
$1,000
$1,200
$1,400
$1,600
The LG UR9000 (LCD) has a price of $547 and the Sony X90K (LCD) costs $998.
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Key similarities
Sports
6.8
7.1
8.0/10
MOTION PROCESSING
10.0/10
60Hz
REFRESH RATE
120Hz
10.0/10
INPUT LAG SCORE
7.0/10
5.7/10
UPSCALING
10.0/10
6.6/10
SDR BRIGHTNESS SCORE
8.7/10
Yes
HLG SUPPORT
Yes
Although they have very similar scores, PerfectRec considers Sony X90K (LCD) to be good for sports, while the LG UR9000 (LCD) is only fair.
The Sony X90K outperforms the LG UR9000 in sports viewing primarily due to its superior motion processing and faster response time, which reduce blur and provide smoother motion during fast-paced sports. Although both have issues with reflections and viewing angles, the Sony's advantages in critical areas for sports like response time make it the better choice for sports enthusiasts.
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How the LG UR9000 (LCD) and the Sony X90K (LCD) compare to other TVs
Spec Comparison
 |  | |
| LG UR9000 (LCD) | Sony X90K (LCD) |
GENERAL | |||
|---|---|---|---|
| Price | |||
$547 | $998 | ||
Brand | |||
Brand | LG | Sony | |
Release Date | |||
Release Date | March 4, 2023 | May 2, 2022 | |
Full name | |||
Full name | 65UR9000 | XR-65X90K | |
Screen Size | |||
Screen Size | 65" | 65" | |
Screen Resolution | |||
Screen Resolution | 4K | 4K | |
TV FEATURES | |||
|---|---|---|---|
Operating System | |||
Operating System | WebOS | Android TV | |
Sound Quality Score | |||
Sound Quality Score | 5.4/10 | 8/10 | |
NextGen Ready | |||
NextGen Ready | No | Yes | |
HDMI Ports | |||
HDMI Ports | 3 | 4 | |
Coax Ports | |||
Coax Ports | 1 | 1 | |
DISPLAY QUALITY SCORES | |||
|---|---|---|---|
Picture Quality Score | |||
Picture Quality Score | 5.5/10 | 7.7/10 | |
Bright Room Score | |||
Bright Room Score | 5.9/10 | 8/10 | |
Gaming Score | |||
Gaming Score | 5.8/10 | 8.1/10 | |
Movies & TV Score | |||
Movies & TV Score | 5.1/10 | 7.5/10 | |
Sports Score | |||
Sports Score | 6.8/10 | 7.2/10 | |
PHYSICAL | |||
|---|---|---|---|
Dimensions w/o Stand (H x W x D) | |||
Dimensions w/o Stand (H x W x D) | 33.1" x 57.3" x 1.2" | 32.8" x 57.2" x 2.8" | |
Dimensions with Stand (H x W) | |||
Dimensions with Stand (H x W) | 35.6" x 57.3" | 34" x 57.2" | |
Weight without Stand | |||
Weight without Stand | 52 lbs | 50.5 lbs | |
VESA Mount | |||
VESA Mount | 300 x 300 | 300 x 300 | |
DISPLAY | |||
|---|---|---|---|
Color Depth | |||
Color Depth | 10 bit | 10 bit | |
Black Frame Insertion | |||
Black Frame Insertion | No | Yes | |
Auto Low Latency Mode | |||
Auto Low Latency Mode | Yes | Yes | |
Contrast | |||
Contrast | 3.3/10 | 7.4/10 | |
Local Dimming | |||
Local Dimming | 3.3/10 | 7.2/10 | |
SOUND | |||
|---|---|---|---|
Speaker Setup | |||
Speaker Setup | 2.0 | 2.0 | |
Speaker Power | |||
Speaker Power | 20 W | 30 W | |
Dolby Atmos | |||
Dolby Atmos | Bypass only | Yes | |
DTS:X | |||
DTS:X | No | Up to DTS Digital Surround, Bypass only | |
Shopping
Sony X90K (LCD)
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Dig into reviews and images
Techradar
Al Griffin | December 2022
"As Sony’s next-to-flagship LCD TV, the X90K series delivers impressive performance for the price. The XR90K had fairly accurate out-of-box color. The TV’s multi-position stand lets you either set the screen flush with any stand its mounted on or elevate it to clear space for a soundbar. With the latter option, you get around 3 inches of clearance enough to accommodate most soundbars. The X90K’s excellent suite of gaming features ranks it up there with the best 120 Hz 4K TVs."
Get a great deal on the LG UR9000 (LCD) or the Sony X90K (LCD)
About LG
LG, a prominent TV brand from Korea, has played a significant role in popularizing OLED TVs. OLED technology is hailed as the future of TV technology. Their TVs employ WebOS, a proprietary smart TV software that not only offers seamless functionality but also includes gaming-specific features, earning praise from players worldwide. Often regarded as the gateway to unparalleled viewing experiences, LG's mid-range OLEDs come highly recommended, making them a worthwhile investment for those willing to stretch their budget for superior quality.
About Sony
Sony stands as a highly experienced and widely trusted TV manufacturer, earning a reputation that surpasses all others. A Japanese company, Sony has been making TVs for far longs than it has been making Playstation game consoles. Sony's high-end TVs are often regarded as the ultimate choice for videophiles, representing the epitome of quality, albeit at a premium price point. Renowned for their advanced and precise motion handling, as well as their cutting-edge local dimming algorithms, Sony consistently delivers unparalleled performance in these areas. They include Google TV software with all their TV sets, which grants access to the largest selection of apps available and they also include Bravia Core which is a movie streaming platform specifically for Sony TVs that offers higher picture quality by using more bandwidth.
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This information was produced and vetted by the PerfectRec TVs team. We are a product research and recommendation organization that meticulously reviews and evaluates the latest TV information and makes it digestible for you.
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