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70F301NA23
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UN70CU7000
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What we think

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The PerfectRec TV team Learn more
Updated January 10, 2024·

If you are on a tighter budget and want to save money, the Insignia F30 could be a good choice; however, it has lower performance in a dark room and overall picture quality. For better picture quality and performance when watching sports, as well as a higher build quality, the Samsung CU7000 is preferable, but it comes at a higher cost. Both TVs offer decent gaming experiences and are equipped with three HDMI ports, but the Insignia F30 falls short in terms of supporting high dynamic range (HDR) content compared to the Samsung CU7000, which supports more HDR formats. Give Feedback

this description is based on the product variant with some specs and product variant with some specs. At the time of writing, the variant with some specs cost some dollars and the variant with some specs cost some dollars.
Advantages of the Insignia F30 (LCD)
  • Good viewing angle
Advantages of the Samsung CU7000 (LCD)
  • Very good motion processing

Key differences

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Picture Quality

5.6
70F301NA23
UN70CU7000
6.2
4.29/10
CONTRAST
5.82/10
6.2/10
COLOR VOLUME SCORE
5.6/10
LED
PANEL TYPE
LED
IPS
PANEL SUB-TYPE
VA
The Samsung CU7000 (LCD) has only fair picture quality, while the Insignia F30 (LCD) has poor picture quality.

Movies & TV

5.3
70F301NA23
UN70CU7000
5.8
4.29/10
CONTRAST
5.82/10
5.5/10
BLACK UNIFORMITY
6.6/10
5.5/10
UPSCALING
6.6/10
Yes
HDR10 SUPPORT
Yes
No
HDR10+ SUPPORT
Yes
No
DOLBY VISION SUPPORT
No
The Samsung CU7000 (LCD) and Insignia F30 (LCD) are both poor for movies & TV, though the Samsung CU7000 (LCD) is somewhat better.

Sports

6.0
70F301NA23
UN70CU7000
6.6
2.5/10
MOTION PROCESSING
8.0/10
60Hz
REFRESH RATE
60Hz
8.7/10
INPUT LAG SCORE
8.7/10
5.5/10
UPSCALING
6.6/10
5.4/10
SDR BRIGHTNESS SCORE
6.2/10
No
HLG SUPPORT
Yes
The Samsung CU7000 (LCD) and Insignia F30 (LCD) are both only fair for sports, though the Samsung CU7000 (LCD) is somewhat better.

News, Talk, & Other TV

5.4
70F301NA23
UN70CU7000
6.0
5.4/10
SDR BRIGHTNESS SCORE
6.2/10
5.5/10
UPSCALING
6.6/10
The Samsung CU7000 (LCD) is only fair for news, talk, & other TV, while the Insignia F30 (LCD) is poor.

Cost

$450
70F301NA23
UN70CU7000
$648
Product image
Product image

$200

$400

$600

$800

$1,000

The Insignia F30 (LCD) has a price of $450 and the Samsung CU7000 (LCD) costs $648.
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Key similarities

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Gaming

5.6
70F301NA23
UN70CU7000
6.0
5.8/10
RESPONSE TIME SCORE
6.5/10
8.7/10
INPUT LAG SCORE
8.7/10
2.5/10
MOTION PROCESSING
8.0/10
0.0/100
GAMING LOCAL DIMMING
30.0/100
5.8/10
GAME HDR BRIGHTNESS SCORE
5.9/10
Although they have very similar scores, PerfectRec considers Samsung CU7000 (LCD) to be only fair for gaming, while the Insignia F30 (LCD) is poor.

Cartoons & Animation

5.9
70F301NA23
UN70CU7000
5.7
5.9/10
COLOR GAMUT SCORE
5.9/10
6.2/10
COLOR VOLUME SCORE
5.6/10
5.4/10
SDR BRIGHTNESS SCORE
6.2/10
8.1/10
COLORS OUT OF THE BOX SCORE
6.0/10
7.5/10
GRAY UNIFORMITY
6.0/10
The Insignia F30 (LCD) and Samsung CU7000 (LCD) are both poor for cartoons & animation.

Bright Room

5.5
70F301NA23
UN70CU7000
5.8
7.2/10
VIEWING ANGLE
5.3/10
5.4/10
SDR BRIGHTNESS SCORE
6.2/10
5.6/10
HDR BRIGHTNESS SCORE
5.4/10
6.0/10
REFLECTIONS SCORE
5.9/10
The Samsung CU7000 (LCD) and Insignia F30 (LCD) are both poor for bright room.

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How the Insignia F30 (LCD) and the Samsung CU7000 (LCD) compare to other TVs

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Spec Comparison

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Insignia F30 (LCD)Samsung CU7000 (LCD)
Insignia F30 (LCD)Samsung CU7000 (LCD)

GENERAL

Price
$450
$648
Brand
InsigniaSamsung
Release Date
September 2, 2022April 6, 2023
Full name
70F301NA23UN70CU7000
Screen Size
70"70"
Screen Resolution
4K4K

TV FEATURES

Operating System
Fire OSTizen
Sound Quality Score
6.9/105.9/10
NextGen Ready
NoNo
HDMI Ports
33
Coax Ports
11

DISPLAY QUALITY SCORES

Picture Quality Score
5.7/106.2/10
Bright Room Score
5.6/105.8/10
Gaming Score
5.6/106/10
Movies & TV Score
5.4/105.9/10
Sports Score
6.1/106.6/10

PHYSICAL

Dimensions w/o Stand (H x W x D)
35.2" x 62.4" x 3.6"35.4" x 61.3" x 2.4"
Dimensions with Stand (H x W)
37" x 62.4"38.4" x 61.3"
Weight without Stand
50.8 lbs53.4 lbs
VESA Mount
300 x 300400 x 300

DISPLAY

Color Depth
10 bit10 bit
Black Frame Insertion
NoYes
Auto Low Latency Mode
NoYes
Contrast
4.3/105.8/10
Local Dimming
3/104.1/10

SOUND

Speaker Setup
2.02.0
Speaker Power
24 W20 W
Dolby Atmos
YesYes
DTS:X
NoNo

Shopping

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Insignia F30 (LCD)

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Dig into reviews and images

Tom's guide

Michael Gowan | August 2021
"Still one of the best bargain TVs. The best feature remains its quick and responsive implementation of Fire TV OS and all the goodies that come with it. Having Alexa inside the Insignia 4K Ultra HD Fire TV Edition brings a lot of value, from voice control of TV functions to access to your smart home devices."

Get a great deal on the Insignia F30 (LCD) or the Samsung CU7000 (LCD)

About Insignia

Insignia is an in-house brand from BestBuy. It offers a range of TV sets that are lower-end and smaller size. They are manufactured in China by Hisense, which is another TV brand. Insignia TVs use Amazon's Fire OS as the smart TV software, providing users with a highly user-friendly experience.

About Samsung

Samsung, a South Korean electronics manufacturer, holds the title of being the largest global TV vendor in terms of units sold. They offer a diverse lineup of TV products that cater to various budget ranges. A notable achievement in recent years is the development of Quantum Dots, a technology that enhances color reproduction, resulting in richer and more vibrant hues. Samsung TVs are well-regarded for their high manufacturing quality and user-friendly software, making them an excellent choice for consumers seeking an intuitive viewing experience.

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Why trust us

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This information was produced and vetted by the PerfectRec TVs team. We are a product research and recommendation organization that meticulously reviews and evaluates the latest TV information and makes it digestible for you.

By the numbers

385
TVs evaluated
33,110
TVs stats compiled
21
Proprietary TVs ratings developed
132,030
Recommendations made
19,805
Consumer hours saved

About the TV team

Joe Golden, Ph.D

CEO and TVs Editor
Joe is an entrepreneur and lifelong electronics enthusiast with a Ph.D in Economics from the University of Michigan.

Jason Lew

Staff Expert & Software Engineer
Jason is a staff expert and software engineer that has been making laptop recommendations for 7 years and moderates one of the largest laptop subreddits.

Chandradeep Chowdhury

Staff Expert & Software Engineer
Chandradeep is a staff expert and software engineer and expert in televisions and monitors. He’s been making monitor recommendations for ten years.

Jaime Roldán

TVs Expert
Jaime is a Colombia-based TV expert. He is an electronics engineer with 8 years of experience in the telecom sector and has been making TV recommendations for 12 years.

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