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Updated April 10, 2024·
If you're on a tight budget and mainly watch TV in well-lit rooms, the Insignia F30 may suffice, but its picture quality is poor across various content, including movies and gaming. On the other hand, if you value an immersive viewing experience, the Sony A80K offers excellent overall picture quality, especially in dark rooms, and a superior gaming experience. It's also better for watching sports. However, it is at a premium price. In bright rooms, the Sony A80K performs well, though not as good as in dark settings, while Insignia struggles. If sound is important, the Sony A80K has better speakers and audio capabilities, whereas the Insignia's sound quality is fair. Keep in mind that the Insignia's advantage is its lower price point, though the Sony A80K provides a significantly better viewing experience across all types of content. Give Feedback
this description is based on the product variant with some specs and product variant with some specs. At the time of writing, the variant with some specs cost some dollars and the variant with some specs cost some dollars.
Advantages of the Insignia F30 2024 (LCD)
- The Insignia F30 2024 (LCD) has no clear advantages over the Sony A80K (OLED).
Advantages of the Sony A80K (OLED)
- Good for bright room
- Excellent for dark room
- Very good for gaming
- Excellent for movies & TV
- Excellent for sports
- Very good for news, talk, & other TV
- Very good for cartoons & animation
- Very good for use as monitor
- Best in class for upscaling
- Best in class motion processing
- Excellent viewing angle
- Very good reflections
Key differences
Picture Quality
5.6
8.6
4.294871795/10
CONTRAST
10.00/10
6.2/10
COLOR VOLUME SCORE
7.4/10
LED
PANEL TYPE
WOLED
IPS
PANEL SUB-TYPE
WBE
The Sony A80K (OLED) has very good picture quality, while the Insignia F30 2024 (LCD) has poor picture quality.
Movies & TV
5.3
9.1
4.294871795/10
CONTRAST
10.00/10
5.5/10
BLACK UNIFORMITY
10.0/10
5.5/10
UPSCALING
10.0/10
Yes
HDR10 SUPPORT
Yes
No
HDR10+ SUPPORT
No
No
DOLBY VISION SUPPORT
Yes
The Sony A80K (OLED) is excellent for movies & TV, while the Insignia F30 2024 (LCD) is poor.
Sports
6.0
9.2
2.5/10
MOTION PROCESSING
10.0/10
60Hz
REFRESH RATE
120Hz
8.7/10
INPUT LAG SCORE
7.0/10
5.5/10
UPSCALING
10.0/10
5.3/10
SDR BRIGHTNESS SCORE
7.0/10
No
HLG SUPPORT
Yes
The Sony A80K (OLED) is excellent for sports, while the Insignia F30 2024 (LCD) is only fair.
Gaming
5.6
8.8
5.8/10
RESPONSE TIME SCORE
9.4/10
8.7/10
INPUT LAG SCORE
7.0/10
2.5/10
MOTION PROCESSING
10.0/10
0.0/100
GAMING LOCAL DIMMING
100.0/100
5.8/10
GAME HDR BRIGHTNESS SCORE
7.0/10
The Sony A80K (OLED) is very good for gaming, while the Insignia F30 2024 (LCD) is poor.
Cartoons & Animation
5.9
8.5
5.9/10
COLOR GAMUT SCORE
8.1/10
6.2/10
COLOR VOLUME SCORE
7.4/10
5.3/10
SDR BRIGHTNESS SCORE
7.0/10
8.1/10
COLORS OUT OF THE BOX SCORE
8.0/10
7.5/10
GRAY UNIFORMITY
9.6/10
The Sony A80K (OLED) is very good for cartoons & animation, while the Insignia F30 2024 (LCD) is poor.
News, Talk, & Other TV
5.4
8.9
5.3/10
SDR BRIGHTNESS SCORE
7.0/10
5.5/10
UPSCALING
10.0/10
The Sony A80K (OLED) is very good for news, talk, & other TV, while the Insignia F30 2024 (LCD) is poor.
Bright Room
5.5
7.0
7.2/10
VIEWING ANGLE
9.1/10
5.3/10
SDR BRIGHTNESS SCORE
7.0/10
5.6/10
HDR BRIGHTNESS SCORE
6.8/10
6.0/10
REFLECTIONS SCORE
8.9/10
The Sony A80K (OLED) is good for bright room, while the Insignia F30 2024 (LCD) is poor.
Cost
$350
$1,698
$0
$500
$1,000
$1,500
$2,000
$2,500
$3,000
The Insignia F30 2024 (LCD) has a price of $350 and the Sony A80K (OLED) costs $1,698.
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How the Insignia F30 2024 (LCD) and the Sony A80K (OLED) compare to other TVs
Spec Comparison
 |  | |
| Insignia F30 2024 (LCD) | Sony A80K (OLED) |
GENERAL | |||
|---|---|---|---|
| Price | |||
$350 | $1,698 | ||
Brand | |||
Brand | Insignia | Sony | |
Release Date | |||
Release Date | March 1, 2023 | June 2, 2022 | |
Full name | |||
Full name | 65F301NA24 | XR-65A80K | |
Screen Size | |||
Screen Size | 65" | 65" | |
Screen Resolution | |||
Screen Resolution | 4K | 4K | |
TV FEATURES | |||
|---|---|---|---|
Operating System | |||
Operating System | Fire OS | Android TV | |
Sound Quality Score | |||
Sound Quality Score | 6.9/10 | 8.9/10 | |
NextGen Ready | |||
NextGen Ready | No | Yes | |
HDMI Ports | |||
HDMI Ports | 3 | 4 | |
Coax Ports | |||
Coax Ports | 1 | 1 | |
DISPLAY QUALITY SCORES | |||
|---|---|---|---|
Picture Quality Score | |||
Picture Quality Score | 5.7/10 | 8.7/10 | |
Bright Room Score | |||
Bright Room Score | 5.6/10 | 7.1/10 | |
Gaming Score | |||
Gaming Score | 5.6/10 | 8.8/10 | |
Movies & TV Score | |||
Movies & TV Score | 5.4/10 | 9.1/10 | |
Sports Score | |||
Sports Score | 6.1/10 | 9.2/10 | |
PHYSICAL | |||
|---|---|---|---|
Dimensions w/o Stand (H x W x D) | |||
Dimensions w/o Stand (H x W x D) | 33.5" x 57.6" x 3.6" | 33" x 57.1" x 2.1" | |
Dimensions with Stand (H x W) | |||
Dimensions with Stand (H x W) | 35.4" x 57.6" | 33.9" x 57" | |
Weight without Stand | |||
Weight without Stand | 46.3 lbs | 50.7 lbs | |
VESA Mount | |||
VESA Mount | 400 x 300 | 300 x 300 | |
DISPLAY | |||
|---|---|---|---|
Color Depth | |||
Color Depth | 10 bit | 10 bit | |
Black Frame Insertion | |||
Black Frame Insertion | No | Yes | |
Auto Low Latency Mode | |||
Auto Low Latency Mode | No | Yes | |
Contrast | |||
Contrast | 4.3/10 | 10/10 | |
Local Dimming | |||
Local Dimming | 3/10 | 10/10 | |
SOUND | |||
|---|---|---|---|
Speaker Setup | |||
Speaker Setup | 2.0 | 3.2 | |
Speaker Power | |||
Speaker Power | 24 W | 50 W | |
Dolby Atmos | |||
Dolby Atmos | Yes | Yes | |
DTS:X | |||
DTS:X | No | Up to DTS Digital Surround, Bypass only | |
Shopping
Sony A80K (OLED)
See more
Dig into reviews and images
USA Today
Michael Desjardin | December 2022
"It’s a high-end TV through and through something that becomes clear the moment you glance at its stunning picture. The A80K’s surgically precise contrast control is likely the first thing you’ll notice about its picture ... every piece of content looks better when this amount of precision is available. Color accuracy is another strong suit; the A80K features fantastic out-of-the-box color accuracy in the Custom picture mode."
Get a great deal on the Insignia F30 2024 (LCD) or the Sony A80K (OLED)
About Insignia
Insignia is an in-house brand from BestBuy. It offers a range of TV sets that are lower-end and smaller size. They are manufactured in China by Hisense, which is another TV brand. Insignia TVs use Amazon's Fire OS as the smart TV software, providing users with a highly user-friendly experience.
About Sony
Sony stands as a highly experienced and widely trusted TV manufacturer, earning a reputation that surpasses all others. A Japanese company, Sony has been making TVs for far longs than it has been making Playstation game consoles. Sony's high-end TVs are often regarded as the ultimate choice for videophiles, representing the epitome of quality, albeit at a premium price point. Renowned for their advanced and precise motion handling, as well as their cutting-edge local dimming algorithms, Sony consistently delivers unparalleled performance in these areas. They include Google TV software with all their TV sets, which grants access to the largest selection of apps available and they also include Bravia Core which is a movie streaming platform specifically for Sony TVs that offers higher picture quality by using more bandwidth.
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