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Updated January 12, 2024·
The Hisense U6G has a higher contrast ratio for deeper blacks, which is better for movies and gaming in darker rooms, while the Sony X77L has better viewing angles suited for wider seating arrangements, so if you have a large family or group watching from different angles, the Sony might be the preferred choice. The Hisense U6G offers better HDR performance with brighter highlights, making it a good pick for high dynamic range content, but if you watch TV in a bright room, the Sony X77L handles reflections slightly better. Consider the Hisense U6G for its superior picture quality in a dark room and if you consume a lot of HDR content; opt for the Sony X77L if you need wider viewing angles and watch TV in brighter environments. Give Feedback
this description is based on the product variant with some specs and product variant with some specs. At the time of writing, the variant with some specs cost some dollars and the variant with some specs cost some dollars.
Advantages of the Hisense U6G (LCD)
- Good for bright room
- Good for dark room
- Good for movies & TV
- Very good for news, talk, & other TV
- Very good for cartoons & animation
Advantages of the Sony X77L (LCD)
- Very good motion processing
- Good viewing angle
Key differences
Picture Quality
7.7
5.6
7.25/10
CONTRAST
3.58/10
8.1/10
COLOR VOLUME SCORE
6.3/10
LED FALD
PANEL TYPE
LED
VA
PANEL SUB-TYPE
IPS
The Hisense U6G (LCD) has good picture quality, while the Sony X77L (LCD) has poor picture quality.
Movies & TV
7.6
5.2
7.25/10
CONTRAST
3.58/10
7.7/10
BLACK UNIFORMITY
5.8/10
7.5/10
UPSCALING
7.0/10
Yes
HDR10 SUPPORT
Yes
Yes
HDR10+ SUPPORT
No
Yes
DOLBY VISION SUPPORT
No
The Hisense U6G (LCD) is good for movies & TV, while the Sony X77L (LCD) is poor.
The Hisense U6G offers superior contrast, effective local dimming, and excellent black uniformity, which are critical for watching movies and cinematic TV; however, the Sony X77L lags in these areas, offering much lower contrast and local dimming performance, and poorer black uniformity, leading to a less ideal movie-watching experience. Additionally, while the Sony X77L has better viewing angles, it does not compensate for its deficits in the very important factors for movies and TV.
Sports
6.1
6.8
2.5/10
MOTION PROCESSING
8.5/10
60Hz
REFRESH RATE
60Hz
10.0/10
INPUT LAG SCORE
8.7/10
7.5/10
UPSCALING
7.0/10
8.4/10
SDR BRIGHTNESS SCORE
7.2/10
Yes
HLG SUPPORT
Yes
The Sony X77L (LCD) and Hisense U6G (LCD) are both only fair for sports, though the Sony X77L (LCD) is somewhat better.
The Hisense U6G, while good at managing reflections and fast response time, falls short in motion processing, which can be a drawback for fast-paced sports action. Meanwhile, the Sony X77L offers better motion processing and viewing angles, which is beneficial for sports, but its reflection handling and response time are not as good as the Hisense, which can affect the viewing experience in brightly lit rooms and during fast-moving scenes.
Gaming
6.8
5.8
7.8/10
RESPONSE TIME SCORE
5.9/10
10.0/10
INPUT LAG SCORE
8.7/10
2.5/10
MOTION PROCESSING
8.5/10
70.0/100
GAMING LOCAL DIMMING
5.0/100
7.2/10
GAME HDR BRIGHTNESS SCORE
6.4/10
The Hisense U6G (LCD) is only fair for gaming, while the Sony X77L (LCD) is poor.
The Hisense U6G offers good response time and best input lag, making it suitable for gaming with minimal blur and quick reaction to inputs. The Sony X77L, however, has poor response time and very good input lag, leading to more noticeable blur during fast action which is less ideal for gaming.
Cartoons & Animation
8.0
6.0
7.6/10
COLOR GAMUT SCORE
5.9/10
8.1/10
COLOR VOLUME SCORE
6.3/10
8.4/10
SDR BRIGHTNESS SCORE
7.2/10
6.9/10
COLORS OUT OF THE BOX SCORE
8.8/10
7.2/10
GRAY UNIFORMITY
7.7/10
The Hisense U6G (LCD) is very good for cartoons & animation, while the Sony X77L (LCD) is only fair.
The Hisense U6G is preferred for watching cartoons and animation because it displays colors more accurately straight out of the box and has a wider color gamut, making the hues pop more vividly which is important for animated content. In contrast, the Sony X77L, while delivering colors well out of the box, has a poorer color gamut, making it less capable of providing the same level of vibrant and varied colors.
News, Talk, & Other TV
8.1
6.0
8.4/10
SDR BRIGHTNESS SCORE
7.2/10
7.5/10
UPSCALING
7.0/10
The Hisense U6G (LCD) is very good for news, talk, & other TV, while the Sony X77L (LCD) is only fair.
The Hisense U6G delivers better upscaling and SDR brightness, which are very important for watching news and talk shows on TV, ensuring clearer images and visibility in various light conditions. In contrast, the Sony X77L, while it offers good upscaling, falls short in color accuracy right out of the box and SDR brightness, which might result in less vibrant viewing for the same content.
Bright Room
7.3
6.0
5.4/10
VIEWING ANGLE
7.7/10
8.4/10
SDR BRIGHTNESS SCORE
7.2/10
7.0/10
HDR BRIGHTNESS SCORE
6.2/10
6.3/10
REFLECTIONS SCORE
6.3/10
The Hisense U6G (LCD) is good for bright room, while the Sony X77L (LCD) is only fair.
The Hisense U6G provides better performance in bright rooms with higher SDR and HDR brightness, making it preferable if you prioritize a brighter display for both standard and high dynamic range content, but the Sony X77L may not be as bright, potentially making it less ideal for well-lit environments.
Cost
$700
$798
$200
$400
$600
$800
$1,000
$1,200
The Hisense U6G (LCD) has a price of $700 and the Sony X77L (LCD) costs $798.
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How the Hisense U6G (LCD) and the Sony X77L (LCD) compare to other TVs
Spec Comparison
 |  | |
| Hisense U6G (LCD) | Sony X77L (LCD) |
GENERAL | |||
|---|---|---|---|
| Price | |||
$700 | $798 | ||
Brand | |||
Brand | Hisense | Sony | |
Release Date | |||
Release Date | May 4, 2021 | July 5, 2023 | |
Full name | |||
Full name | 75U6G | KD-75X77L | |
Screen Size | |||
Screen Size | 75" | 75" | |
Screen Resolution | |||
Screen Resolution | 4K | 4K | |
TV FEATURES | |||
|---|---|---|---|
Operating System | |||
Operating System | Android TV | Google TV | |
Sound Quality Score | |||
Sound Quality Score | 6.9/10 | 6.1/10 | |
NextGen Ready | |||
NextGen Ready | No | No | |
HDMI Ports | |||
HDMI Ports | 4 | 3 | |
Coax Ports | |||
Coax Ports | 1 | 1 | |
DISPLAY QUALITY SCORES | |||
|---|---|---|---|
Picture Quality Score | |||
Picture Quality Score | 7.7/10 | 5.6/10 | |
Bright Room Score | |||
Bright Room Score | 7.3/10 | 6/10 | |
Gaming Score | |||
Gaming Score | 6.9/10 | 5.8/10 | |
Movies & TV Score | |||
Movies & TV Score | 7.7/10 | 5.2/10 | |
Sports Score | |||
Sports Score | 6.1/10 | 6.9/10 | |
PHYSICAL | |||
|---|---|---|---|
Dimensions w/o Stand (H x W x D) | |||
Dimensions w/o Stand (H x W x D) | 37.8" x 66" x 3.3" | 38.3" x 66.5" x 2.9" | |
Dimensions with Stand (H x W) | |||
Dimensions with Stand (H x W) | 41" x 66" | 41.3" x 66.5" | |
Weight without Stand | |||
Weight without Stand | 63.5 lbs | 67 lbs | |
VESA Mount | |||
VESA Mount | 600 x 300 | 300 x 300 | |
DISPLAY | |||
|---|---|---|---|
Color Depth | |||
Color Depth | 10 bit | 10 bit | |
Black Frame Insertion | |||
Black Frame Insertion | Yes | Yes | |
Auto Low Latency Mode | |||
Auto Low Latency Mode | Yes | Yes | |
Contrast | |||
Contrast | 7.3/10 | 3.6/10 | |
Local Dimming | |||
Local Dimming | 6.5/10 | 3/10 | |
SOUND | |||
|---|---|---|---|
Speaker Setup | |||
Speaker Setup | 2.0 | 2.0 | |
Speaker Power | |||
Speaker Power | 20 W | 20 W | |
Dolby Atmos | |||
Dolby Atmos | Yes | Yes | |
DTS:X | |||
DTS:X | Up to DTS Digital Surround, Bypass only | Up to DTS Digital Surround, Bypass only | |
Shopping
Sony X77L (LCD)
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Milton Clark | September 2023
"For an entry-level model, Sony’s X77L is a decent 4K TV. It’s color reproduction, along with crisp and clean picture images revealed plenty of detail and clarity thanks in part to Sony’s excellent video processing."
Get a great deal on the Hisense U6G (LCD) or the Sony X77L (LCD)
About Hisense
Hisense, a Chinese TV manufacturer, entered the US market in approximately 2011 and has since acquired TV divisions from various companies such as Toshiba, Sharp, Hitachi, and NEC. Currently ranking as the fourth largest vendor in terms of sales volume, Hisense aims to capture a wide range of TV budget segments. They offer exceptional value with TVs that often outperform their competitors at similar price points, making them a compelling choice for consumers. In the US, they use Google TV as their smart TV software which provides the largest app selection and a very modern user interface, however it is not as user friendly as the software from other vendors.
About Sony
Sony stands as a highly experienced and widely trusted TV manufacturer, earning a reputation that surpasses all others. A Japanese company, Sony has been making TVs for far longs than it has been making Playstation game consoles. Sony's high-end TVs are often regarded as the ultimate choice for videophiles, representing the epitome of quality, albeit at a premium price point. Renowned for their advanced and precise motion handling, as well as their cutting-edge local dimming algorithms, Sony consistently delivers unparalleled performance in these areas. They include Google TV software with all their TV sets, which grants access to the largest selection of apps available and they also include Bravia Core which is a movie streaming platform specifically for Sony TVs that offers higher picture quality by using more bandwidth.
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