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Updated January 10, 2024·
If you prefer a TV that offers a premium picture quality, especially for movies and immersive gaming, and don't mind spending more, the Sony A80K OLED is a great option. It has excellent dark room performance due to its perfect blacks, wide viewing angles, and vivid colors. On the other hand, if you're looking for a TV that performs well in bright rooms and is usually less expensive, the Hisense U8G LCD may suit you better. It provides a bright display which combats glare well. However, its picture quality might not match the Sony, particularly in terms of perfect blacks and viewing angles. The Hisense U8G is also a strong contender for gaming, but the Sony A80K has slight advantages in gaming performance and picture quality which gamers might appreciate. Keep in mind that the Sony A80K boasts better sound quality, but the Hisense U8G is no slouch in this department and could still meet the needs of most customers. Both have a 120Hz refresh rate and support for advanced gaming features, making them suitable for modern gaming needs. Give Feedback
this description is based on the product variant with some specs and product variant with some specs. At the time of writing, the variant with some specs cost some dollars and the variant with some specs cost some dollars.
Advantages of the Hisense U8G (LCD)
- Very good for bright room
Advantages of the Sony A80K (OLED)
- Excellent for dark room
- Excellent for movies & TV
- Excellent for sports
- Very good for use as monitor
- Best in class for upscaling
- Best in class motion processing
- Excellent viewing angle
Key differences
Picture Quality
8.0
8.6
7.63/10
CONTRAST
10.00/10
7.7/10
COLOR VOLUME SCORE
7.4/10
LED FALD
PANEL TYPE
WOLED
VA
PANEL SUB-TYPE
WBE
The Sony A80K (OLED) and Hisense U8G (LCD) both have very good picture quality, though the Sony A80K (OLED) has somewhat better picture quality.
Movies & TV
8.0
9.1
7.63/10
CONTRAST
10.00/10
7.2/10
BLACK UNIFORMITY
10.0/10
7.5/10
UPSCALING
10.0/10
Yes
HDR10 SUPPORT
Yes
Yes
HDR10+ SUPPORT
No
Yes
DOLBY VISION SUPPORT
Yes
The Sony A80K (OLED) is excellent for movies & TV, while the Hisense U8G (LCD) is very good.
The Hisense U8G (LCD) delivers strong contrast and effective local dimming, enhancing the depth and detail in movies, though it may not match the Sony A80K (OLED) in black uniformity, which is crucial for dark scene performance in cinematic content. Despite this, the Hisense U8G has commendable color accuracy out of the box, but the Sony A80K's OLED panel provides better viewing angles and excellent color volume, making it superior for wider seating arrangements and vibrant, varied movie scenes.
Sports
6.4
9.2
3.9/10
MOTION PROCESSING
10.0/10
120Hz
REFRESH RATE
120Hz
7.6/10
INPUT LAG SCORE
7.0/10
7.5/10
UPSCALING
10.0/10
8.8/10
SDR BRIGHTNESS SCORE
7.0/10
Yes
HLG SUPPORT
Yes
The Sony A80K (OLED) is excellent for sports, while the Hisense U8G (LCD) is only fair.
The Sony A80K has superior motion processing and response time, which are crucial for sports watching because they reduce motion blur and ensure smoother transitions between fast-moving scenes. The Hisense U8G, while adequate, doesn't handle motion as effectively and may not be as responsive, leading to comparatively less clear images during quick movements common in sports; moreover, the OLED screen of the Sony offers better viewing angles and reflection handling, which is particularly beneficial for group viewings in various lighting conditions.
Gaming
8.3
8.8
8.1/10
RESPONSE TIME SCORE
9.4/10
7.6/10
INPUT LAG SCORE
7.0/10
3.9/10
MOTION PROCESSING
10.0/10
80.0/100
GAMING LOCAL DIMMING
100.0/100
8.6/10
GAME HDR BRIGHTNESS SCORE
7.0/10
The Sony A80K (OLED) and Hisense U8G (LCD) are both very good for gaming, though the Sony A80K (OLED) is somewhat better.
The Hisense U8G has very good response time and good input lag, making it responsive for gaming, while the Sony A80K has excellent response time and good input lag, providing a slightly more fluid and rapid gaming experience. Both have 120Hz refresh rate capabilities, ensuring smooth motion handling suitable for fast-paced games.
Bright Room
8.9
7.0
5.3/10
VIEWING ANGLE
9.1/10
8.8/10
SDR BRIGHTNESS SCORE
7.0/10
8.4/10
HDR BRIGHTNESS SCORE
6.8/10
8.6/10
REFLECTIONS SCORE
8.9/10
The Hisense U8G (LCD) is very good for bright room, while the Sony A80K (OLED) is good.
The Hisense U8G is better suited for bright rooms due to its higher SDR and HDR brightness, allowing it to overcome ambient light more effectively, and has very good reflection handling, although its contrast and color volume are somewhat lower compared to the Sony A80K. The Sony A80K, while good in bright rooms, does not reach the same brightness levels, but offers better contrast and color performance, with its OLED panel providing a wider color gamut and fuller color volume which could enhance the viewing experience for certain content.
Cost
$1,205
$1,698
$500
$1,000
$1,500
$2,000
$2,500
$3,000
The Hisense U8G (LCD) has a price of $1,205 and the Sony A80K (OLED) costs $1,698.
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Key similarities
Cartoons & Animation
8.6
8.5
8.1/10
COLOR GAMUT SCORE
8.1/10
7.7/10
COLOR VOLUME SCORE
7.4/10
8.8/10
SDR BRIGHTNESS SCORE
7.0/10
9.0/10
COLORS OUT OF THE BOX SCORE
8.0/10
6.4/10
GRAY UNIFORMITY
9.6/10
The Hisense U8G (LCD) and Sony A80K (OLED) are both very good for cartoons & animation.
The Hisense U8G delivers excellent colors straight out of the box, offering a very good color gamut that makes cartoons pop with vivid hues, while the Sony A80K also showcases very good out-of-the-box color accuracy and benefits from OLED's excellent color gamut, providing deep blacks and pure whites which enhance animated content. Although both TVs display a wide range of colors, the Hisense might not match the Sony's contrast, which is critical for the depth in animations, whereas the Hisense has a very good SDR brightness that works well in brighter rooms compared to the Sony that has good SDR brightness but might struggle slightly more in well-lit environments.
News, Talk, & Other TV
8.6
8.9
8.8/10
SDR BRIGHTNESS SCORE
7.0/10
7.5/10
UPSCALING
10.0/10
The Sony A80K (OLED) and Hisense U8G (LCD) are both very good for news, talk, & other TV.
The Hisense U8G excels in upscaling content and providing bright images, making it ideal for viewing news and TV programs with clarity especially in well-lit rooms. The Sony A80K offers exceptional color accuracy and contrast right out of the box, with an emphasis on deep blacks and vibrant colors, which enhances the viewing experience of broadcast content even in darker environments.
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How the Hisense U8G (LCD) and the Sony A80K (OLED) compare to other TVs
Spec Comparison
 |  | |
| Hisense U8G (LCD) | Sony A80K (OLED) |
GENERAL | |||
|---|---|---|---|
| Price | |||
$1,205 | $1,698 | ||
Brand | |||
Brand | Hisense | Sony | |
Release Date | |||
Release Date | May 2, 2021 | June 2, 2022 | |
Full name | |||
Full name | 65U8G | XR-65A80K | |
Screen Size | |||
Screen Size | 65" | 65" | |
Screen Resolution | |||
Screen Resolution | 4K | 4K | |
TV FEATURES | |||
|---|---|---|---|
Operating System | |||
Operating System | Android TV | Android TV | |
Sound Quality Score | |||
Sound Quality Score | 7.5/10 | 8.9/10 | |
NextGen Ready | |||
NextGen Ready | No | Yes | |
HDMI Ports | |||
HDMI Ports | 4 | 4 | |
Coax Ports | |||
Coax Ports | 1 | 1 | |
DISPLAY QUALITY SCORES | |||
|---|---|---|---|
Picture Quality Score | |||
Picture Quality Score | 8.1/10 | 8.7/10 | |
Bright Room Score | |||
Bright Room Score | 8.9/10 | 7.1/10 | |
Gaming Score | |||
Gaming Score | 8.3/10 | 8.8/10 | |
Movies & TV Score | |||
Movies & TV Score | 8.1/10 | 9.1/10 | |
Sports Score | |||
Sports Score | 6.4/10 | 9.2/10 | |
PHYSICAL | |||
|---|---|---|---|
Dimensions w/o Stand (H x W x D) | |||
Dimensions w/o Stand (H x W x D) | 33.1" x 57.1" x 4.1" | 33" x 57.1" x 2.1" | |
Dimensions with Stand (H x W) | |||
Dimensions with Stand (H x W) | 35.6" x 57.1" | 33.9" x 57" | |
Weight without Stand | |||
Weight without Stand | 53.4 lbs | 50.7 lbs | |
VESA Mount | |||
VESA Mount | 400 x 400 | 300 x 300 | |
DISPLAY | |||
|---|---|---|---|
Color Depth | |||
Color Depth | 10 bit | 10 bit | |
Black Frame Insertion | |||
Black Frame Insertion | Yes | Yes | |
Auto Low Latency Mode | |||
Auto Low Latency Mode | Yes | Yes | |
Contrast | |||
Contrast | 7.6/10 | 10/10 | |
Local Dimming | |||
Local Dimming | 8/10 | 10/10 | |
SOUND | |||
|---|---|---|---|
Speaker Setup | |||
Speaker Setup | 2.0 | 3.2 | |
Speaker Power | |||
Speaker Power | 20 W | 50 W | |
Dolby Atmos | |||
Dolby Atmos | Yes | Yes | |
DTS:X | |||
DTS:X | Yes, Bypass only | Up to DTS Digital Surround, Bypass only | |
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Sony A80K (OLED)
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USA Today
Michael Desjardin | December 2022
"It’s a high-end TV through and through something that becomes clear the moment you glance at its stunning picture. The A80K’s surgically precise contrast control is likely the first thing you’ll notice about its picture ... every piece of content looks better when this amount of precision is available. Color accuracy is another strong suit; the A80K features fantastic out-of-the-box color accuracy in the Custom picture mode."
Get a great deal on the Hisense U8G (LCD) or the Sony A80K (OLED)
About Hisense
Hisense, a Chinese TV manufacturer, entered the US market in approximately 2011 and has since acquired TV divisions from various companies such as Toshiba, Sharp, Hitachi, and NEC. Currently ranking as the fourth largest vendor in terms of sales volume, Hisense aims to capture a wide range of TV budget segments. They offer exceptional value with TVs that often outperform their competitors at similar price points, making them a compelling choice for consumers. In the US, they use Google TV as their smart TV software which provides the largest app selection and a very modern user interface, however it is not as user friendly as the software from other vendors.
About Sony
Sony stands as a highly experienced and widely trusted TV manufacturer, earning a reputation that surpasses all others. A Japanese company, Sony has been making TVs for far longs than it has been making Playstation game consoles. Sony's high-end TVs are often regarded as the ultimate choice for videophiles, representing the epitome of quality, albeit at a premium price point. Renowned for their advanced and precise motion handling, as well as their cutting-edge local dimming algorithms, Sony consistently delivers unparalleled performance in these areas. They include Google TV software with all their TV sets, which grants access to the largest selection of apps available and they also include Bravia Core which is a movie streaming platform specifically for Sony TVs that offers higher picture quality by using more bandwidth.
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This information was produced and vetted by the PerfectRec TVs team. We are a product research and recommendation organization that meticulously reviews and evaluates the latest TV information and makes it digestible for you.
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