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Updated January 10, 2024·
Choose the Hisense U7K if you're looking for a more affordable option with great gaming performance and high contrast for deeper blacks, especially suitable for gaming and watching in darker rooms. Opt for the LG A2 if you prefer superior picture quality and wide viewing angles, which makes it better for movies and viewing with a group. However, it's more expensive and not as bright as the Hisense, which could impact its performance in sunny rooms. Additionally, the OLED technology is prone to permanent burn-in with static images over time, unlike the Hisense's LCD. Give Feedback
this description is based on the product variant with some specs and product variant with some specs. At the time of writing, the variant with some specs cost some dollars and the variant with some specs cost some dollars.
Advantages of the Hisense U7K (LCD)
- Very good for bright room
- Very good for gaming
Advantages of the LG A2 (OLED)
- Excellent for dark room
- Excellent for movies & TV
- Very good for sports
- Very good for use as monitor
- Very good motion processing
- Excellent viewing angle
Key differences
Picture Quality
8.0
8.7
7.38/10
CONTRAST
10.00/10
8.2/10
COLOR VOLUME SCORE
7.5/10
miniLED FALD
PANEL TYPE
WOLED
VA
PANEL SUB-TYPE
WBC
The LG A2 (OLED) and Hisense U7K (LCD) both have very good picture quality, though the LG A2 (OLED) has somewhat better picture quality.
Movies & TV
8.1
9.2
7.38/10
CONTRAST
10.00/10
8.0/10
BLACK UNIFORMITY
10.0/10
7.0/10
UPSCALING
7.5/10
Yes
HDR10 SUPPORT
Yes
Yes
HDR10+ SUPPORT
No
Yes
DOLBY VISION SUPPORT
Yes
The LG A2 (OLED) is excellent for movies & TV, while the Hisense U7K (LCD) is very good.
The LG A2 OLED is renowned for its exceptional contrast and perfect black uniformity, enhancing the depth and detail in dark scenes for movies and cinematic TV, while its wider viewing angles maintain color accuracy from various positions. In contrast, the Hisense U7K, while very good for movies and cinematic TV, offers slightly less contrast and black uniformity, which are crucial for these types of content, but it still delivers strong color performance right out of the box.
Sports
6.3
8.2
3.5/10
MOTION PROCESSING
8.0/10
144Hz
REFRESH RATE
60Hz
7.6/10
INPUT LAG SCORE
8.0/10
7.0/10
UPSCALING
7.5/10
8.4/10
SDR BRIGHTNESS SCORE
7.1/10
Yes
HLG SUPPORT
Yes
The LG A2 (OLED) is very good for sports, while the Hisense U7K (LCD) is only fair.
The LG A2 excels in watching sports due to its excellent response time and good motion processing, which diminishes motion blur and makes fast-moving content clearer, and it also has a wider viewing angle which is beneficial for groups. Meanwhile, the Hisense U7K has a fair response time and less capable motion processing, which might result in more noticeable blur during fast sports scenes, and it struggles more with reflections and doesn’t maintain colors as well at wide angles.
Gaming
8.8
7.1
8.1/10
RESPONSE TIME SCORE
9.3/10
7.6/10
INPUT LAG SCORE
8.0/10
3.5/10
MOTION PROCESSING
8.0/10
85.0/100
GAMING LOCAL DIMMING
100.0/100
8.3/10
GAME HDR BRIGHTNESS SCORE
6.9/10
The Hisense U7K (LCD) is very good for gaming, while the LG A2 (OLED) is good.
The Hisense U7K is considered very good for gaming due to its higher refresh rate and very good response time, making fast-paced gaming more fluid, but it has good input lag. In comparison, the LG A2 has excellent response time and very good input lag, providing slightly better reactivity, though it is limited by its lower refresh rate compared to the Hisense.
Bright Room
8.1
7.0
5.3/10
VIEWING ANGLE
9.1/10
8.4/10
SDR BRIGHTNESS SCORE
7.1/10
7.9/10
HDR BRIGHTNESS SCORE
6.7/10
8.8/10
REFLECTIONS SCORE
8.6/10
The Hisense U7K (LCD) is very good for bright room, while the LG A2 (OLED) is good.
The Hisense U7K is better suited for bright rooms primarily because it has a higher SDR and HDR brightness level than the LG A2, allowing it to combat glare more effectively. Both TVs handle reflections very well, but the superior brightness of the Hisense U7K gives it an edge in brightly lit environments, though the LG A2, being an OLED, offers perfect contrast and a wider color gamut which can enhance picture quality but is less bright.
Cost
$678
$1,997
$0
$500
$1,000
$1,500
$2,000
$2,500
$3,000
The Hisense U7K (LCD) has a price of $678 and the LG A2 (OLED) costs $1,997.
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Key similarities
Cartoons & Animation
8.6
8.7
8.3/10
COLOR GAMUT SCORE
8.1/10
8.2/10
COLOR VOLUME SCORE
7.5/10
8.4/10
SDR BRIGHTNESS SCORE
7.1/10
8.6/10
COLORS OUT OF THE BOX SCORE
8.8/10
7.0/10
GRAY UNIFORMITY
9.8/10
The LG A2 (OLED) and Hisense U7K (LCD) are both very good for cartoons & animation.
News, Talk, & Other TV
8.3
8.6
8.4/10
SDR BRIGHTNESS SCORE
7.1/10
7.0/10
UPSCALING
7.5/10
The LG A2 (OLED) and Hisense U7K (LCD) are both very good for news, talk, & other TV.
The Hisense U7K (LCD) excels at upscaling and SDR brightness, making it suitable for news and talk shows, and quality local dimming and colors out of the box contribute to a crisp viewing experience. Similarly, the LG A2 (OLED) offers excellent upscaling, good SDR brightness, and superior contrast with impressive colors out of the box, providing a vivid image for regular TV content.
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How the Hisense U7K (LCD) and the LG A2 (OLED) compare to other TVs
Spec Comparison
 |  | |
| Hisense U7K (LCD) | LG A2 (OLED) |
GENERAL | |||
|---|---|---|---|
| Price | |||
$678 | $1,997 | ||
Brand | |||
Brand | Hisense | LG | |
Release Date | |||
Release Date | August 1, 2023 | April 3, 2022 | |
Full name | |||
Full name | 65U7K | 65A2 | |
Screen Size | |||
Screen Size | 65" | 65" | |
Screen Resolution | |||
Screen Resolution | 4K | 4K | |
TV FEATURES | |||
|---|---|---|---|
Operating System | |||
Operating System | Google TV | webOS | |
Sound Quality Score | |||
Sound Quality Score | 7/10 | 7/10 | |
NextGen Ready | |||
NextGen Ready | Yes | No | |
HDMI Ports | |||
HDMI Ports | 4 | 3 | |
Coax Ports | |||
Coax Ports | 1 | 1 | |
DISPLAY QUALITY SCORES | |||
|---|---|---|---|
Picture Quality Score | |||
Picture Quality Score | 8/10 | 8.8/10 | |
Bright Room Score | |||
Bright Room Score | 8.1/10 | 7.1/10 | |
Gaming Score | |||
Gaming Score | 8.8/10 | 7.2/10 | |
Movies & TV Score | |||
Movies & TV Score | 8.1/10 | 9.2/10 | |
Sports Score | |||
Sports Score | 6.4/10 | 8.2/10 | |
PHYSICAL | |||
|---|---|---|---|
Dimensions w/o Stand (H x W x D) | |||
Dimensions w/o Stand (H x W x D) | 33.1" x 57.1" x 3.1" | 32.8" x 57" x 1.8" | |
Dimensions with Stand (H x W) | |||
Dimensions with Stand (H x W) | 35.5" x 57.1" | 35.3" x 57" | |
Weight without Stand | |||
Weight without Stand | 43.4 lbs | 37.7 lbs | |
VESA Mount | |||
VESA Mount | 400 x 300 | 300 x 200 | |
DISPLAY | |||
|---|---|---|---|
Color Depth | |||
Color Depth | 10 bit | 10 bit | |
Black Frame Insertion | |||
Black Frame Insertion | Yes | No | |
Auto Low Latency Mode | |||
Auto Low Latency Mode | Yes | Yes | |
Contrast | |||
Contrast | 7.4/10 | 10/10 | |
Local Dimming | |||
Local Dimming | 7.6/10 | 10/10 | |
SOUND | |||
|---|---|---|---|
Speaker Setup | |||
Speaker Setup | 2.0.2 | 2.0 | |
Speaker Power | |||
Speaker Power | 40 W | 20 W | |
Dolby Atmos | |||
Dolby Atmos | Yes | Yes | |
DTS:X | |||
DTS:X | Yes | No | |
Shopping
LG A2 (OLED)
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Dig into reviews and images
Techradar
Al Griffin | August 2022
"Movie fans will find a lot here to love, and the A2 series’ low prices compared with other OLED TVs will keep their wallets happy. Images had the deep blacks and detailed shadows typical of the best 4K TVs, while colors looked both fully saturated and clean. Also, the A2’s out-of-box picture performance in Filmmaker mode was mostly accurate, requiring only slight adjustments to optimize brightness, color, and contrast."
Get a great deal on the Hisense U7K (LCD) or the LG A2 (OLED)
About Hisense
Hisense, a Chinese TV manufacturer, entered the US market in approximately 2011 and has since acquired TV divisions from various companies such as Toshiba, Sharp, Hitachi, and NEC. Currently ranking as the fourth largest vendor in terms of sales volume, Hisense aims to capture a wide range of TV budget segments. They offer exceptional value with TVs that often outperform their competitors at similar price points, making them a compelling choice for consumers. In the US, they use Google TV as their smart TV software which provides the largest app selection and a very modern user interface, however it is not as user friendly as the software from other vendors.
About LG
LG, a prominent TV brand from Korea, has played a significant role in popularizing OLED TVs. OLED technology is hailed as the future of TV technology. Their TVs employ WebOS, a proprietary smart TV software that not only offers seamless functionality but also includes gaming-specific features, earning praise from players worldwide. Often regarded as the gateway to unparalleled viewing experiences, LG's mid-range OLEDs come highly recommended, making them a worthwhile investment for those willing to stretch their budget for superior quality.
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This information was produced and vetted by the PerfectRec TVs team. We are a product research and recommendation organization that meticulously reviews and evaluates the latest TV information and makes it digestible for you.
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