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Updated January 10, 2024·
The Hisense U7G is a great choice if you are looking for a lower midrange price TV with good performance in both bright and dark rooms, and it's also excellent for gaming. However, it doesn't have as wide a viewing angle and its overall picture and sound quality are not at the highest end. In contrast, the LG B2, being in a higher price range, offers superior picture quality, especially for movies and series. It also has outstanding performance for gaming and sports viewing. An OLED screen like the LG B2 provides perfect blacks and a very wide viewing angle. Keep in mind, though, it isn't as bright as some LCD TVs, which means it could be less ideal if it's going to be used in very bright rooms. Give Feedback
this description is based on the product variant with some specs and product variant with some specs. At the time of writing, the variant with some specs cost some dollars and the variant with some specs cost some dollars.
Advantages of the Hisense U7G (LCD)
- The Hisense U7G (LCD) has no clear advantages over the LG B2 (OLED).
Advantages of the LG B2 (OLED)
- Excellent for dark room
- Excellent for movies & TV
- Very good for sports
- Very good for cartoons & animation
- Very good for use as monitor
- Very good for upscaling
- Very good motion processing
- Best in class viewing angle
- Excellent reflections
Key differences
Picture Quality
7.6
8.7
7.75/10
CONTRAST
10.00/10
7.2/10
COLOR VOLUME SCORE
7.1/10
LED FALD
PANEL TYPE
WOLED
VA
PANEL SUB-TYPE
WBC
The LG B2 (OLED) has very good picture quality, while the Hisense U7G (LCD) has good picture quality.
Movies & TV
7.4
9.1
7.75/10
CONTRAST
10.00/10
6.4/10
BLACK UNIFORMITY
10.0/10
7.5/10
UPSCALING
8.0/10
Yes
HDR10 SUPPORT
Yes
Yes
HDR10+ SUPPORT
No
Yes
DOLBY VISION SUPPORT
Yes
The LG B2 (OLED) is excellent for movies & TV, while the Hisense U7G (LCD) is good.
The LG B2 OLED's perfect black uniformity and infinite contrast ratio, made possible by its OLED technology, provides an exceptional movie and cinematic TV experience with richer and deeper blacks compared to the Hisense U7G LCD, which has good black uniformity and local dimming but cannot reach the perfect blacks of the B2. Additionally, the LG B2 offers wider viewing angles and better color performance out of the box, enhancing the visual experience from different seating positions and without the need for calibration, unlike the Hisense U7G which has more limited viewing angles and fair color accuracy.
Sports
6.1
8.4
3.2/10
MOTION PROCESSING
8.0/10
120Hz
REFRESH RATE
120Hz
7.6/10
INPUT LAG SCORE
8.7/10
7.5/10
UPSCALING
8.0/10
8.8/10
SDR BRIGHTNESS SCORE
7.6/10
Yes
HLG SUPPORT
Yes
The LG B2 (OLED) is very good for sports, while the Hisense U7G (LCD) is only fair.
The LG B2 OLED excels in sports viewing due to its superior response time and excellent handling of reflections, alongside wide viewing angles that maintain image accuracy from different positions, which is crucial in group settings. In contrast, the Hisense U7G, being an LCD, doesn't perform as strongly in these areas, with poorer response time and only fair reflection handling, which can reduce the clarity of fast-paced sports action, especially in well-lit rooms.
Gaming
8.0
8.9
7.0/10
RESPONSE TIME SCORE
10.0/10
7.6/10
INPUT LAG SCORE
8.7/10
3.2/10
MOTION PROCESSING
8.0/10
70.0/100
GAMING LOCAL DIMMING
100.0/100
8.2/10
GAME HDR BRIGHTNESS SCORE
7.3/10
The LG B2 (OLED) and Hisense U7G (LCD) are both very good for gaming, though the LG B2 (OLED) is somewhat better.
The Hisense U7G boasts a good response time and input lag which makes it suitable for gaming, while the LG B2 takes it up a notch with the best response time and very good input lag, ensuring smoother transitions and minimal delay during gameplay. Both TVs have a refresh rate of 120Hz, but the OLED technology in the LG B2 generally provides better picture quality and viewing angles, which can enhance the gaming experience especially in darker scenes.
Cartoons & Animation
7.7
8.6
7.7/10
COLOR GAMUT SCORE
8.1/10
7.2/10
COLOR VOLUME SCORE
7.1/10
8.8/10
SDR BRIGHTNESS SCORE
7.6/10
6.4/10
COLORS OUT OF THE BOX SCORE
8.5/10
7.0/10
GRAY UNIFORMITY
9.2/10
The LG B2 (OLED) is very good for cartoons & animation, while the Hisense U7G (LCD) is good.
News, Talk, & Other TV
8.1
8.9
8.8/10
SDR BRIGHTNESS SCORE
7.6/10
7.5/10
UPSCALING
8.0/10
The LG B2 (OLED) and Hisense U7G (LCD) are both very good for news, talk, & other TV, though the LG B2 (OLED) is somewhat better.
The Hisense U7G excels in upscaling lower resolution content and provides very good SDR brightness, making it suitable for watching news and talk shows in well-lit rooms. On the other hand, the LG B2 delivers superior colors straight out of the box and has a perfect color gamut for vibrant and true-to-life images, with the added advantage of excellent contrast due to its OLED technology, which enhances the viewing experience for TV programs.
Cost
$698
$1,597
$0
$500
$1,000
$1,500
$2,000
$2,500
The Hisense U7G (LCD) has a price of $698 and the LG B2 (OLED) costs $1,597.
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Key similarities
Bright Room
7.7
7.5
5.5/10
VIEWING ANGLE
9.8/10
8.8/10
SDR BRIGHTNESS SCORE
7.6/10
7.7/10
HDR BRIGHTNESS SCORE
7.0/10
6.3/10
REFLECTIONS SCORE
9.3/10
The Hisense U7G (LCD) and LG B2 (OLED) are both good for bright room.
The Hisense U7G (LCD) performs well in a bright room since it has very good SDR brightness, which helps it overcome ambient light, but its reflections handling is only fair, which could be an issue in a very bright or sunny room. On the other hand, while the LG B2 (OLED) has good SDR brightness, not quite as high as the Hisense, it excels in handling reflections, making it an excellent choice for bright rooms despite its slightly lower brightness.
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How the Hisense U7G (LCD) and the LG B2 (OLED) compare to other TVs
Spec Comparison
 |  | |
| Hisense U7G (LCD) | LG B2 (OLED) |
GENERAL | |||
|---|---|---|---|
| Price | |||
$698 | $1,597 | ||
Brand | |||
Brand | Hisense | LG | |
Release Date | |||
Release Date | June 2, 2021 | April 2, 2022 | |
Full name | |||
Full name | 65U7G | OLED65B2 | |
Screen Size | |||
Screen Size | 65" | 65" | |
Screen Resolution | |||
Screen Resolution | 4K | 4K | |
TV FEATURES | |||
|---|---|---|---|
Operating System | |||
Operating System | Android TV | webOS | |
Sound Quality Score | |||
Sound Quality Score | 7/10 | 7.5/10 | |
NextGen Ready | |||
NextGen Ready | No | No | |
HDMI Ports | |||
HDMI Ports | 4 | 4 | |
Coax Ports | |||
Coax Ports | 1 | 1 | |
DISPLAY QUALITY SCORES | |||
|---|---|---|---|
Picture Quality Score | |||
Picture Quality Score | 7.7/10 | 8.7/10 | |
Bright Room Score | |||
Bright Room Score | 7.8/10 | 7.5/10 | |
Gaming Score | |||
Gaming Score | 8/10 | 9/10 | |
Movies & TV Score | |||
Movies & TV Score | 7.4/10 | 9.2/10 | |
Sports Score | |||
Sports Score | 6.2/10 | 8.4/10 | |
PHYSICAL | |||
|---|---|---|---|
Dimensions w/o Stand (H x W x D) | |||
Dimensions w/o Stand (H x W x D) | 33.1" x 57" x 3.5" | 32.8" x 57" x 1.8" | |
Dimensions with Stand (H x W) | |||
Dimensions with Stand (H x W) | 35.5" x 57" | 34.2" x 57" | |
Weight without Stand | |||
Weight without Stand | 43.0 lbs | 52.9 lbs | |
VESA Mount | |||
VESA Mount | 300 x 200 | 300 x 200 | |
DISPLAY | |||
|---|---|---|---|
Color Depth | |||
Color Depth | 10 bit | 10 bit | |
Black Frame Insertion | |||
Black Frame Insertion | Yes | Yes | |
Auto Low Latency Mode | |||
Auto Low Latency Mode | Yes | Yes | |
Contrast | |||
Contrast | 7.8/10 | 10/10 | |
Local Dimming | |||
Local Dimming | 6.5/10 | 10/10 | |
SOUND | |||
|---|---|---|---|
Speaker Setup | |||
Speaker Setup | 2.0 | 2.0 | |
Speaker Power | |||
Speaker Power | 20 W | 20 W | |
Dolby Atmos | |||
Dolby Atmos | Yes | Yes | |
DTS:X | |||
DTS:X | Yes, Bypass only | No | |
Shopping
LG B2 (OLED)
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Dig into reviews and images
Tom's guide
Nick Pino | March 2023
"The LG B2 OLED pairs lush, saturated colors and perfect contrast with a 120Hz screen, HDMI 2.1 ports and a great smart TV platform. The LG B2 OLED is an ideal alternative to the LG C2 OLED for folks who want a taste of OLED life without the sticker price that usually comes with it. The LG B2 OLED does a lot right in terms of performance, color saturation is wonderful and contrast is second-to-none. Not only did color saturation and off-axis viewing impress me, harder to quantify specs like motion processing and upscaling really blew me away as well."
Get a great deal on the Hisense U7G (LCD) or the LG B2 (OLED)
About Hisense
Hisense, a Chinese TV manufacturer, entered the US market in approximately 2011 and has since acquired TV divisions from various companies such as Toshiba, Sharp, Hitachi, and NEC. Currently ranking as the fourth largest vendor in terms of sales volume, Hisense aims to capture a wide range of TV budget segments. They offer exceptional value with TVs that often outperform their competitors at similar price points, making them a compelling choice for consumers. In the US, they use Google TV as their smart TV software which provides the largest app selection and a very modern user interface, however it is not as user friendly as the software from other vendors.
About LG
LG, a prominent TV brand from Korea, has played a significant role in popularizing OLED TVs. OLED technology is hailed as the future of TV technology. Their TVs employ WebOS, a proprietary smart TV software that not only offers seamless functionality but also includes gaming-specific features, earning praise from players worldwide. Often regarded as the gateway to unparalleled viewing experiences, LG's mid-range OLEDs come highly recommended, making them a worthwhile investment for those willing to stretch their budget for superior quality.
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